Devon | Up to £35,000 | Full time
We are an established fashion retail brand, celebrating our 30th birthday in 2027 and looking for an Ecommerce & Digital Manager to take ownership of the day-to-day performance of our website.
This is an exciting opportunity for someone with Shopify experience who wants to play a key role in improving ecommerce performance and driving online growth.
You’ll be responsible for managing the website, optimising the customer journey, analysing performance data, and coordinating with digital marketing agencies to deliver successful campaigns.
This is a hands‑on role, working from our colourful and friendly head office in Honiton.
Key Responsibilities
* Manage the day‑to‑day running of our Shopify ecommerce store
* Optimise the website for conversion, user experience and merchandising
* Monitor ecommerce performance using GA4
* Run A/B tests and implement CRO improvements
* Coordinate with paid media agencies and review campaign performance
* Support SEO improvements across product pages and site content
* Assist with email marketing campaigns and lifecycle automation (Klaviyo)
* Support loyalty and referral programmes to improve customer retention
* Manage collections and onsite merchandising
Requirements
* Experience managing a Shopify ecommerce store
* Strong understanding of GA4 and ecommerce analytics
* Experience with CRO and website optimisation
* Ability to interpret data and turn insights into actions
* Highly organised with strong attention to detail
Desirable
* Experience with Klaviyo
* Experience working with digital marketing agencies
* Background in fashion or retail ecommerce
What We Offer
* Salary up to £35,000
* Opportunity to take ownership of a key growth channel
* Work with an ambitious and growing footwear brand
* Opportunity to develop and grow within the business
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