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Senior insight analyst (customer & marketing)

London
Insight analyst
Posted: 1 May
Offer description

As a Senior Insight Analyst within the Customer and Marketing team, your role is to help stakeholders understand how to most effectively drive business growth by delivering robust analysis and compelling data-driven storytelling. The Details • Partnering closely with stakeholders to test and optimise marketing activity across Performance Marketing (Paid Search, Paid Social), Brand Marketing and CRM. • Leveraging a range of platforms, datasets and tools (SQL Server, Adobe, Databricks) to deliver meaningful insights and actionable recommendations. • Collaborating with other insight analysts and external partners to produce cohesive, high-impact analysis. • Championing new processes and methodologies to enhance insight accuracy and keep marketing analytics at the cutting edge. • Building strong relationships with senior stakeholders across the organisation, ensuring clear communication and effective prioritisation. • Supporting and evaluating testing frameworks to understand campaign performance, channel incrementality and profitability. We believe being together in person helps us move faster, connect more deeply, and achieve more as a team. Thats why our approach to working together includes spending at least 3 days a week in the office. Its a rhythm that speeds up decision-making, helps ASOSers learn from each other more quickly, and builds the kind of culture where people can grow, create, and succeed About You • Proven experience in Customer/Marketing Analytics - understanding how data and insights fuel growth and profitability to shape commercial decisions. • Strong technical skills: SQL (advanced, daily use), Python (nice to have), high proficiency in Excel. • Expertise in extracting, analysing and storytelling with large datasets to deliver end-to-end analysis that drives business impact. • A customer-obsessed mindset, with the ability to interpret trends through a customer lens and translate them into actionable strategies. • Excellent communication skills, with confidence in presenting compelling data stories that influence stakeholders at all levels. • A collaborative approach, acting as an analytical thought partner who can translate business questions into data driven solutions. • A detail-oriented, proactive, and flexible mindset, with the ability to simplify complex problems and ensure quality and accuracy in every output BeneFITS • Employee discount (hello ASOS discount!) • Employee sample sales • 25 days paid annual leave an extra celebration day for a special moment • Private medical care scheme • Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role • Fixed Annual Payment in addition to your salary each year, its just an extra thank you from us

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