ABB Milton Keynes, England, United Kingdom
Global Head of Content, Robotics – ABB
Bei ABB unterstützen wir Industrien dabei, effizienter und nachhaltiger zu werden. Fortschritt ist bei uns keine Option, sondern selbstverständlich – für Sie, Ihr Team und die Welt. Als globaler Marktführer bieten wir Ihnen alles, was Sie brauchen, um diesen Wandel voranzutreiben. Der Weg dorthin ist nicht immer einfach – denn echtes Wachstum erfordert Mut. Aber bei ABB gehen Sie ihn nicht allein.
This role sits within ABB's Robotics business, a leading global robotics company. It is part of SoftBank Group to acquire ABB Robotics. By joining us, you’ll be part of a pioneering team shaping the future of robotics.
About the Role
* Location: flexible across Europe.
* Work model: hybrid.
* Position reports to Business Communications Manager.
Key Responsibilities
* Define and execute a global content strategy that aligns with the company’s mission, brand positioning, and business goals.
* Coordinate and supervise content development through all phases of editorial production, from ideation to publication.
* Manage editorial board meetings and the editorial calendar in close collaboration with product communications, business line communications partners, and the social media team.
* Collaborate seamlessly with external content partners and suppliers to produce high-quality, high-impact content.
* Identify new formats, emerging platforms, and storytelling technologies (e.g., AI-driven narratives, immersive media, podcasts, interactive content).
* Act as the editor-in-chief of the brand; curating and overseeing all long-form, multimedia, and short-form content.
* Apply a journalist’s approach to uncovering stories within the organization.
* Partner with PR and communications teams to amplify stories across owned, earned, and paid channels.
* Oversee budgets and define KPIs and success metrics to measure content impact across channels.
Qualifications
* 10+ years in content strategy, journalism, communications within the high-growth tech / B2B sector.
* Proficient editorial and storytelling background with a portfolio of brand-led and thought leadership content.
* Deep understanding of the technology landscape, digital ecosystems, and B2B/B2C content channels.
* Familiarity with emerging technologies, AI and digital transformation themes.
* Proficient in cross-functional leadership and stakeholder management skills.
* Native level English required.
* Curious storyteller who can translate complex tech ideas into human, emotional narratives.
* Strategic thinker with a deep appreciation for brand, audience, and innovation.
* Tech-savvy creative who is on top of digital trends, platforms, and tools shaping the future of content.
* Collaborative individual who flourishes in a rapidly evolving global landscape.
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