Senior Marketing Executive
Birmingham, West Midlands (Hybrid)
GBP Competitive + Great Benefits
Value Added Recruitment is proud to be partnering with a growing technology business in Birmingham to recruit a driven and hands:on Marketing Executive.
This is an exciting opportunity to join a fast:paced business in its first dedicated internal marketing role, where you ll have the autonomy to make an immediate impact. If you re someone who enjoys delivering campaigns, creating content, improving websites, and driving consistent marketing activity, this could be the perfect next step.
This is a role for someone who thrives on execution rather than endless planning. You ll work closely with senior leadership and external marketing partners to ensure campaigns go live, content is delivered, and marketing contributes directly to business growth.
The Role
As Marketing Executive, you ll take ownership of day:to:day marketing activity across multiple channels, helping to generate leads, strengthen brand presence, and support commercial growth.
Key Responsibilities
Campaign Delivery and Execution
Plan and deliver marketing campaigns across email, website, social media, and digital channels
Ensure campaigns are launched efficiently and on schedule
Maintain a consistent flow of high:quality marketing activity
Content Creation
Write engaging content including blogs, case studies, email campaigns, and social media posts
Translate technical products and services into clear, customer:focused messaging
Build and manage an ongoing content pipeline
Website Management
Manage website updates including content, landing pages, case studies, and improvements
Work with external agencies where needed to ensure timely delivery
Continuously optimise website performance for lead generation
Lead Generation Support
Support inbound lead generation campaigns
Monitor campaign performance and identify opportunities to improve ROI
Help marketing activity contribute to sales pipeline growth
Agency and Stakeholder Management
Act as the day:to:day contact for external marketing partners
Coordinate activity between internal stakeholders and external suppliers
Keep projects moving and ensure deadlines are met
Brand and Marketing Collateral
Maintain brand consistency across all channels
Create and update presentations, brochures, and supporting sales materials
Support webinars, events, and partner marketing initiatives
About You
We re looking for a proactive and organised marketer who enjoys taking ownership and making things happen.
Essential Skills and Experience
2 5 years experience in a marketing role
Proven track record of delivering campaigns and marketing activity
Strong copywriting and content creation skills
Experience managing websites / CMS platforms such as WordPress
Good understanding of digital marketing channels including email, social media, and SEO
Ability to manage multiple priorities independently
Strong attention to detail and communication skills
Self:motivated, proactive, and delivery:focused
Desirable
Experience in B2B, technology, MSP, SaaS, or IT services environments
Experience working with external marketing agencies
Basic design skills using Canva or Adobe tools
CRM / email platform experience such as Mailchimp
Interest in technical products and services
What Success Looks Like
Consistent, high:quality marketing output
Regular campaigns and content launches
Improved website performance and lead generation
Strong collaboration with agencies and stakeholders
Growing contribution to pipeline and revenue targets
Package and Benefits
Competitive salary depending on experience
Full:time, Monday to Friday (9:00am 5:00pm)
Hybrid working Birmingham office based + Home working
20 days holiday + bank holidays + Christmas shutdown
Additional annual leave wit