Sales Operations Manager - B2B Events
London Hybrid
Salary - £45,000
The company:
Our client is a leading provider of technology and business solutions. Their events portfolio brings together industry experts, thought leaders, and decision-makers to foster innovation and drive business growth.
The role:
The sales operation manager will drive revenue growth through strategic sales operations and client retention. Manage rebooking campaigns, Salesforce administration, and performance analytics while coordinating on-site Sales Suites. Support pricing strategy, inventory management, and cross-functional collaboration. Perfect for detail-oriented professionals passionate about events and thriving in fast-paced environments.
Responsibilities:
Sales Operations & Support
* Manage end-to-end rebooking processes and campaigns across pre-event, on-site, and post-event phases
* Train sales team on Salesforce best practices and usage
Data & Analytics
* Track and analyse rebooking rates, pipeline health, and conversion metrics
* Identify trends and provide data-driven recommendations for high-probability prospects
Campaign Management
* Develop and execute targeted rebooking campaigns with reminders and follow-ups
* Set up and manage campaigns within Salesforce, as well as support pricing strategy development
Systems Administration
* Maintain Salesforce data hygiene and pipeline accuracy
* Manage floorplans, Price Books, and inventory tracking
* Act as operational bridge between Sales, Finance, Marketing, and Customer Success teams
Requirements:
* Previous experience in sales support, account management, event coordination, or event rebooking management roles
* Understanding of event floorplans, stand booking processes, and exhibitor services
* Experience working in fast-paced, deadline-driven environments
* Proficiency with Salesforce
Please send your CV to jess@caseltonclark.co.uk to be considered for this position.
Caselton Clark are a specialist recruitment agency for media, events, exhibitions and conferences