Company Description
We’re Together – the market leading property finance experts with an entrepreneurial spirit. Based in Cheadle, South Manchester, we’ve been established since in 1974 and have built a team of over 750 colleagues, who are passionate about supporting individuals and businesses achieve their property ambitions by making finance work for them.
We pride ourselves on our common-sense approach to lending and offer a range of mortgage and secured loan products to individuals and businesses who are typically underserved by mainstream lenders. Our customers are central to everything we do and we work hard to support them to turn challenges into opportunities which make our customers' property ambitions a reality.
We’re looking for great people from all backgrounds and experiences who love working together and putting our customers at the heart of everything we do – and that starts with our brilliantly different team of people.
Job Description
As a Brand Lead, you will be the ultimate brand guardian and will be accountable for our always on brand activation, as well as the creation, delivery and evaluation of effective on and offline campaigns; building awareness of Together, our sector and our products. The role is also responsible 3rd party agency management.
The Brand Lead will coach, manage and develop a team, and work with senior stakeholders across the business to create buy in, enthusiasm and value for the brand strategy.
As a Brand Lead, we are looking for someone to:
1. Lead, coach & develop the brand team
2. Lead the creative thinking and delivery of the brand activity for Together across B2B and B2C markets
3. Creating integrated campaigns with stand out to communicate to a variety of audiences
4. Liaise with and influence stakeholders across the business to share outputs, create buy in and demonstrate value for the brand activity
5. Ensure all activity is measured and reported on, using key learnings to inform future strategies
6. Manage the 3rd party agency relationships
7. Lead major projects relevant to Brand within Together including the Brand campaign, Sustainability Comms strategy, In-Life and Employer Brand strategies
8. Deputise for Head of Brand, Strategy and Innovation as required
9. Manage the brand and campaign budget, its allocation, management and forecasting
Qualifications
Essential
10. Extensive experience in a similar role
11. Creatively strong with ability to generate ideas and lead the team through to execution
12. An outstanding people leader with the ability to develop and grow the members of the team according to their individual needs
13. Grounded, confident and ambitious with the ability to develop strong relationships at Exec and Senior Management level
14. Possess a strong passion for building brands through brand awareness campaigning, as well as a track record in delivering value demonstrated by clear KPIs and measurement of results
15. Experience utilising brand tracking research and other measurement tools to create strategy and articulate success
Desirable
16. Experience within financial services or regulated environment
17. Experience of both B2B and B2C markets
Additional Information
Benefits working at Together
18. 26 days holiday, and a day off for your birthday (increasing with service to 30 days), plus bank holidays
19. Buy & sell holidays
20. Discretionary annual bonus
21. Matched pension contribution
22. Life assurance
23. Critical illness cover
24. Health cash plan
25. Private medical insurance
26. Free access to company holiday homes
27. Travel season ticket loans
28. Ride to work scheme
29. Free local gym access
30. Local bar / restaurant discounts
Together Money embraces diversity and inclusion, and are proud to be an equal opportunity workplace. Not only do we welcome difference – we celebrate it, support it and really value our colleagues for who they are. We are committed to building a team that represents a variety of backgrounds, perspectives and skills.
We care that you have a great experience with us at Together, if you need us to make any reasonable adjustments to make your experience easier, please let us know and we’ll do all we can.
Please note that all successful applicants will undergo relevant employment reference, financial and criminal record checks.