About Us.
Epos Now is a cutting-edge cloud-based business operating within the payments and POS space empowered by a global workforce supporting consumers across 8 countries. Our company values are easy to explain – we are dynamic, human, honest and passionate about providing awesome service.
We're looking for a PR Manager to work alongside the CEO, COO and CPO to ensure that the PR strategy is as ambitious as the company is.
Public Relations & Brand Management
* Own and execute Epos Now’s public relations strategy.
* Define and maintain the company’s tone of voice and ensure all communications reflect our brand values.
* Create and manage a press release calendar for significant business events (e.g., product launches, customer case studies, appointments, CSR initiatives, investment or IPO announcements).
* Engage stakeholders and lead copywriting and design efforts as required.
Media Outreach & Engagement
* Build and maintain relationships with journalists, trade publications, and media outlets globally to increase brand awareness.
* Proactively identify speaking engagements, panels, and media appearances for key spokespeople (CEO, COO, CPO).
* Ensure all press releases and content have follow-backlinks and are SEO compliant.
Newsjacking & Thought Leadership
* Monitor breaking news relevant to our customers and sector, creating timely responses and thought leadership content.
* Coordinate with internal stakeholders to ensure alignment on public statements.
Case Studies & Awards
* Deliver at least one customer case study per quarter with video and photography, ensuring high-traffic pages are leveraged.
* Maintain an annual awards calendar; submit entries and manage award participation to maximise exposure.
* Amplify award wins across internal and external channels.
Hero of the High Street Report
* Create quarterly data analysis reports highlighting key market trends for retail and hospitality sectors.
* Ensure reports are published on a dedicated landing page and used as PR content across channels.
Event Management & Influencers
* Develop a repeatable trade show calendar, managing logistics, ROI reporting, and lead capture.
* Host webinars, panels, or customer events with strategic partners to enhance visibility.
* Explore influencer opportunities to promote Epos Now products and services.
General PR Duties
* Serve as first point of contact for inbound media enquiries and crisis management.
* Deliver monthly PR reports including engagement, media coverage, backlinks, and lead generation.
* Ensure internal teams are informed and engaged with published content.
Success Measures / KPIs
* Minimum of 1 press release every two weeks (moving to weekly when feasible).
* At least 2 pieces of content per month featured in Tier 1 and Tier 2 publications.
* One customer case study per quarter.
* Win at least one award per quarter in relevant categories.
* Successful execution of 4 trade shows in the first year.
* Regular publication and amplification of the quarterly Hero of the High Street report.
Skills & Experience
* Proven experience in PR, communications, or copywriting, ideally in tech, retail, hospitality, or SME sectors.
* Strong media relations and journalist engagement experience.
* Exceptional writing and editing skills with attention to brand tone and voice.
* Experience in event management, awards submissions, and influencer collaboration.
* Understanding of SEO best practices, content amplification, and digital PR.
* Ability to work autonomously, prioritise tasks, and meet deadlines in a fast-paced environment.
Personal Attributes
* Creative and proactive thinker with a “can-do” attitude.
* Highly organised with strong project management skills.
* Passionate about SMEs and supporting their growth.
* Comfortable representing Epos Now externally and in the media spotlight.
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