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Marketing manager

Wolverhampton (West Midlands)
Marstons
Marketing manager
Posted: 27 April
Offer description

Marketing Manager | Brand Activation | Commercial Marketing | Upto £45,000 + £7,500 Car Allowance



We’re recruiting an experienced Marketing Manager to join our Brand Activation team at Marston’s, owning the end-to-end delivery of integrated campaigns and activations across the trading calendar. You’ll thrive if you’re a hands-on campaign lead who can work at pace and deliver activation that lands operationally across a large pub estate and drives commercial results.



You will be part of the Brand Activation team within the wider Commercial Marketing function, reporting to the Director of Brand Activation. The Marketing Manager will work closely with Activation, Campaign & Partnerships, Operations, Digital, Comms, Finance, Legal, Training and agency partners. This is a hybrid role with a mixture of in trade meetings and a minimum of 2 days per week in our Pub Support Centre in Wolverhampton.


Key responsibilities
* Lead end-to-end integrated campaigns and activations, from planning and briefing to in-pub execution and post-campaign review.
* Own briefs, timelines and budgets; ensure activity is operationally viable, on brand and delivered on time.
* Deliver across channels including in-pub POS, email/CRM, digital, paid media and PR.
* Shape copy and messaging; brief, manage and quality-check creative and content (including photoshoots) with agencies and internal teams.
* Monitor performance (e.g., sales, footfall, engagement) and use insight to optimise future activity.
Build strong relationships with Commercial and Operations teams; present plans and updates to stakeholders.
About you
* Proven Marketing Manager experience in campaign marketing/brand activation.
* Hands-on delivery across copy, comms, creative and email/CRM.
* Experience in fast-paced hospitality, retail or leisure.
* Strong stakeholder management, organisation and project management skills.
* Commercial mindset with experience managing budgets and performance.
* Genuine ownership of campaigns end to end, with trust and autonomy to make decisions
* Exposure to senior stakeholders across Commercial Marketing and Operations
* Opportunity to work on a high‑profile activation calendar across a large, diverse pub estate
* A supportive and experienced team
* Clear opportunities to develop campaign leadership skills, supported by experienced senior marketers.
You’ll be joining an ambitious Commercial Marketing team at an exciting time, with the opportunity to play a meaningful role in driving demand across one of the UK’s largest pub estates. This role suits someone who enjoys being close to delivery, balancing creativity with operational reality and making things happen.

What you get from us: You’ll be joining an award-winning local pub company that puts people first, lives by people-led values, and offers real opportunities to advance your career - with genuine benefits that include:

* Car Allowance of £7,500 per annum
* Employer funded Private Medical Insurance
* Training and induction from our NITA award training team
* Apprenticeship programmes – offering development at any stage of your career
* Enhanced Maternity & Paternity leave
* 30% off in Marston’s pubs and Marston’s Inns accommodation
* Marston’s Cheers Reward & Recognition Platform (earn points to spend for living and breathing our values and behaviours and access high street retailer discounts)
* Save as you earn scheme
* Employee assistance programme, to support your well-being including confidential 24/7 helpline
* Pension scheme with additional Life Assurance and Group Income Protection cover included
* Health Screening Discounts
* Long Service Awards
* Buy and sell additional leave
* Gym Discounts
* 24-hour GP helpline
* Mortgage Advice and support
* Healthcare Cash Plan

Come as you are. Personality and passion is important to us. No judgement on where you've come from, or your story to date, just a need for the right attitude and an ambition that matches ours. We'll accept you and celebrate you for being you.

We can't wait to see what we can make happen together! #MarstonsWherePeopleMakePubs

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