National Account Manager: Wholesale and Convenience
Location: Remote, with National Travel Expectations
Salary: £46,000-£50,000 Plus 20% Individual Bonus
Department: Off-Trade Team, Sales
About Au Vodka
Au Vodka isn’t just a drinks brand, it’s a movement.
Born in Wales and recognised globally, we’ve redefined what a modern FMCG brand can be. From our iconic gold bottles to boundary-pushing flavours, we’ve built a brand that stands out, scales fast, and connects with a new generation of consumers.
Our ambition is bold: to become the first FMCG business founded in Wales to reach a $1 billion valuation.
We think global, move fast, and build category-defining brands from unexpected places.
Already sold across multiple international markets, we’re not just part of the spirits industry, we’re disrupting it.
Key Responsibilities
NAM: Wholesale and Convenience
Remote position
Salary: 46,000-50,000 plus 20% bonus
This role sits at the heart of AU Vodka’s wholesale growth engine. You’ll own national wholesale accounts, build high-impact commercial plans, and push AU’s presence across the country. It’s for someone who thrives in fast-moving environments, thinks ahead, and knows how to turn a brand with energy into a brand with even more reach.
Job Requirements
Commercial Ownership
* Drive national wholesale performance across major cash & carries, route-to-market partners, and regional distributors.
* Build and execute channel strategies that accelerate distribution, sales, and profitability.
* Deliver annual volume, revenue, and margin targets with precision.
Account Management
* Lead day-to-day management of key national wholesale accounts, maintaining strong, strategic relationships.
* Negotiate listings, pricing, promotional plans, and annual joint business plans.
* Ensure AU Vodka is consistently front of mind and front of shelf.
Activation & Execution
* Lead customer-specific activation plans, promotional calendars, and trade marketing executions.
* Work closely with internal teams to ensure in-store presence, POS, and displays reflect AU’s brand standards and energy.
* Monitor execution quality across wholesale environments and adjust quickly when needed.
Insight & Strategy
* Analyse sales data, market trends, and competitor movement to spot opportunities and risks early.
* Turn insights into sharp commercial actions that support national growth.
* Report performance clearly and proactively to senior leadership.
Cross-Functional Collaboration
* Partner with marketing, trade marketing, finance, supply chain, and field sales teams to deliver cohesive commercial plans.
* Feed market intelligence back into brand and campaign planning.
Forecasting & Stock Management
* Own demand forecasting for wholesale partners to ensure consistent availability.
* Work with supply chain to manage stock flow, prevent out-of-stocks, and support promotional spikes.
Growth & Expansion
* Identify new customers, new routes to market, and long-term opportunities to widen AU Vodka’s footprint.
* Champion the brand across all wholesale networks, ensuring standards are upheld and elevated.
What Success Looks Like
* Increased national distribution and stronger wholesale penetration.
* High-quality account relationships with long-term potential.
* Commercial plans that not only look good but deliver real numbers.
* A wholesale channel that feels as bold, fast, and forward-thinking as the brand itself.
Essential Skills & Experience
* Experience managing national or major regional accounts within wholesale, cash & carry, or FMCG.
* Proven track record of delivering commercial results in a sales or account management role.
* Strong understanding of the UK wholesale landscape and route-to-market models.
* Confident working with data, forecasts, and commercial planning tools.
* Ability to build strong relationships with buyers and internal stakeholders.
* Full UK driving licence and willingness to travel nationally.
* Comfortable working in a fast-paced, high-growth environment.
Why Join Au Vodka
* High-growth FMCG business with global ambition
* Opportunity to help build a billion-dollar brand
* Fast-paced, creative environment with real ownership
* No corporate red tape — your impact matters
What you’ll get:
* Early Finish Fridays 4pm
* Fresh lunches prepared daily by our in-house chef
* State-of-the-art office with onsite parking
* Companywide “win together” bonus scheme
* Your birthday off
* Epic launch parties and team events
* Enhanced maternity and paternity leave
We move fast. We think big. We back our people.
If you’re ready to help take a brand from Wales to the world, Au Vodka is the place to be.