CRM Manager (App-Based) (Hybrid) Location: Midlands (Hybrid) Salary: £40,000
Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.
- £45,000 (DOE) Benefits Benefits: Pension, Private Medical & Dental, Free Parking About the Role We're looking for a strategic and technically strong CRM Manager (App-Based) to take ownership of the end-to-end customer journey within a mobile-first environment.
This role requires hands-on experience with app-based CRM and lifecycle marketing
- this is essential.
You'll be responsible for shaping and optimising the full customer lifecycle within the app, from acquisition and onboarding through to engagement and long-term retention.
Using behavioural data, you'll deliver highly personalised, automated experiences across push, in-app messaging, and email.
This is a great opportunity for someone who thrives on using data to drive engagement, improve retention, and deliver measurable ROI.