Hybrid working (2 days a week) in either our London or Manchester office.
a global community of talented individuals working together towards a safer future.
We work together, we are brilliantly creative, we embrace difference and we want you to join in our mission, to make the world safer and more secure.
Take a look at our website here to learn more about why we’re one of the leading global Cyber Security and Risk Mitigation business…
We are seeking a dynamic and experienced Head of Digital Marketing to lead our digital marketing function. The successful candidate will be responsible for developing and implementing a comprehensive digital marketing strategy, transforming our website experience, and driving inbound inquiries. This role requires a strategic thinker with a strong understanding of B2B marketing, Account-Based Marketing (ABM), the buyer journey, and the importance of intent signals in influencing buying groups.
Create and execute a data-driven digital marketing strategy and roadmap to enhance our website experience, generate inbound inquiries, and support ABM initiatives.
Develop ABM strategies to identify and leverage intent signals, ensuring marketing efforts engage and surround buying groups effectively. Digital Advertising : Manage targeted digital advertising campaigns across LinkedIn, Google, and programmatic platforms, optimising for performance, ROI, and engagement with high-intent accounts.
Website Transformation: Lead the transformation of our website to improve user experience, engagement, and conversion rates, ensuring alignment with ABM and demand generation strategies.
Data & Analytics: Implement robust tracking, attribution models, and analytics frameworks to measure marketing effectiveness, optimise campaigns, and inform future investments.
Buying Group Engagement: Identify and engage key decision-makers within target accounts, ensuring marketing efforts resonate with multiple stakeholders throughout the buying cycle.
Team Management : Design and manage a support structure that includes a mix of agencies, in-house team members, and offshore resources to execute marketing initiatives effectively.
Collaboration: Work closely with the wider marketing, sales, and product teams to ensure alignment with overall go-to-market strategy and revenue goals.
Content & Buyer Journey: Leverage content marketing to nurture prospects at each stage of the buyer journey, ensuring messaging resonates with target accounts and personas.
Experience: Significant experience in digital marketing, with a strong focus on B2B, ABM, and demand generation.
Skills: Proven ability to develop and implement successful digital marketing and ABM strategies. Strong knowledge of digital advertising platforms (LinkedIn, Google), website optimisation, intent data tools, and analytics.
Experience managing teams, including remote and offshore resources.
Analytical: Strong analytical skills with the ability to interpret data, track intent signals, and make data-driven decisions.
Bachelor's degree in Marketing, Business, or a related field. We have a high-performance culture which is balanced evenly with world-class well-being initiatives and benefits:
⏰Flexible working
Financial & Investment
Pension
Life Assurance
Share Save Scheme
Maternity & Paternity leave
Community & Volunteering Programmes
Employee Referral Program
Lifestyle & Wellness - 'Moments that Matter' program
We are passionate about helping our customers to protect their brand, value and reputation against the ever-evolving threat landscape. Our values and code of ethics are at the heart of how we operate – we work together, we are brilliantly creative and we embrace difference. We want to create an environment where all colleagues feel psychologically, emotionally and physically safe to be authentic, sharing their personal experiences to represent the diversity of the world they live in, and have equal opportunity to achieve their best.
If you don’t hear back from us within 10 days, please don’t be too disappointed – we may keep your CV on our database for any future vacancies and we would encourage you to keep an eye on our career opportunities as there may be other suitable roles.
All personal data is held in accordance with the NCC Group Privacy Policy (candidate-privacy-notice-261023.We are committed to diversity and flexibility in the workplace.