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JOB DETAILS
JOB BAND: D
CONTRACT TYPE: Full-time, fixed term/attachment until 27/03/2026
DEPARTMENT: BBC Wales News
LOCATION: Wales, hybrid
PROPOSED SALARY RANGE: £49,133 - £53,100 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
Welsh language skills are not required for this role
We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application - though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.
PURPOSE OF THE ROLE
Lead digital production embedded with BBC Wales' Specialists team on a fixed-term pilot. You'll turn stories in key topic areas and briefs-health, education, climate, society, communities, culture, money and business-into clear, high-impact journalism that will contribute to us meeting our weekly target for unique visitors. Sitting in Digital and embedded in the Stories & Specialists team, you'll shape on-day, pre-planned and breaking output to grow our digital audience and provide an unparalleled service in a pivotal election year.
WHY JOIN THE TEAM
You'll help define how we scale specialist briefs for digital-testing formats, sharpening workflows and assisting colleagues to back the best stories. You'll have autonomy, tight feedback loops and clear KPIs (reach, engaged time, Youth%)-with your learnings feeding directly into how we commission and plan in the future. It's hands-on, fast and meaningful public-service journalism.
YOUR KEY RESPONSIBILITIES AND IMPACT:
Lead the daily digital production spine for specialist coverage: live pages, news stories, explainers, timelines, headline/push craft and visual treatments-clear, accurate, distinctive.
Orchestrate on-day and breaking coverage on specialist-area stories affecting Wales; coordinate on-platform treatments, SEO, social and video.
Translate data, research and policy into accessible formats (cards, Q&As, short-form video) that travel on site and social.
Coach correspondents and producers with audience motivations and format playbooks; track story KPIs (reach, engaged time, Youth%) and share actionable insights.
Join the dots across digital and linear output, in English and Welsh, to maximise cross-platform impact and bilingual potential.
YOUR SKILLS AND EXPERIENCE
ESSENTIAL CRITERIA:
Exceptional editorial judgement and senior-level digital production experience in news.
A proven track record of developing compelling digital story treatments which have made significant impact with the audience.
Strong knowledge of Welsh public-interest areas (e.g. NHS Wales, education reform, climate transition, cost of living, culture, SMEs) and ability to make complexity clear.
Proven skill across live pages, explainers and social video; confident with headline, SEO and push-alert craft.
Calm, organised and decisive under pressure; able to lead multi-item days and breaking coverage.
Audience-centred mindset; uses data to inform choices while upholding BBC standards on accuracy, impartiality and inclusion.
Flexibility to work shifts, including some evenings/weekends, within our hybrid setup.
DESIRED BUT NOT REQUIRED:
Welsh language skills (spoken/written) or experience commissioning bilingual output.
Familiarity with BBC tooling and workflows (Optimo, Wolftech, social publishing; basic data-viz).
Experience designing/evaluating pilots and reporting impact against newsroom KPIs.
Background partnering with specialist correspondents on impact output or audience-led series.
Ability to facilitate cross-team collaboration and land distinctive, high-impact digital output.