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Head of growth

London
Permanent
MONSOON
Posted: 4 May
Offer description

Hours / Duration:

37.5 hours per week

Monsoon & Accessorize are more than brands, they’re a feeling!

From Monsoon’s free-spirited, bohemian British aesthetic to Accessorize’s playful, expressive style, we create pieces that tell stories and celebrate individuality. Together, we sit at the intersection of craftsmanship, colour, and culture.

As we evolve into a truly modern, digital-first retail force, we’re looking for a Head of Growth who can honour our heritage while accelerating our future — across both brands.

This is not a “keep the lights on” growth role.

This is the engine room.

We’re looking for a commercially-minded, data-obsessed, fast-moving Head of Growth to own and scale our digital acquisition ecosystem across Monsoon & Accessorize. You’ll lead strategy and execution across all key performance channels while constantly pushing for meaningful, measurable growth.

You’ll sit at the intersection of performance marketing, analytics, and brand, balancing two distinct brand voices while building a unified, high-performing growth engine.

What You’ll Own

Performance Marketing Leadership (Across Both Brands)

1. Full ownership of paid channels: PPC, Google Shopping, Paid Social (Meta, TikTok), Affiliates and emerging platforms
2. Develop and execute best-in-class media strategies tailored to both Monsoon & Accessorize, respecting their distinct identities while driving efficiency at scale
3. Balance short-term revenue with long-term customer growth and efficiency

SEO, GEO & Organic Growth

4. Define and deliver a modern organic growth strategy across SEO + GEO (Generative Engine Optimisation) for both brands
5. Ensure strong visibility not just in search engines, but across AI-driven discovery (ChatGPT, Google SGE, etc.)
6. Partner with content and brand teams to scale high-quality, culturally relevant storytelling that performs for each brand’s audience

Data, Analytics & Insight

7. Build a culture of decisions backed by data, not opinions
8. Own attribution frameworks, incrementality testing, and channel performance measurement across both brands
9. Translate complex data into clear, compelling narratives that drive action
10. Lead forecasting, scenario planning, and smart budget allocation across portfolios

Experimentation That Drives Change (Not Just Learning)

11. Create a high-velocity testing environment focused on impact—not perfection
12. We don’t optimise for “winning tests” in isolation. We prioritise experiments that deliver meaningful, business-wide impact—not marginal gains that look good in a dashboard but don’t move the needle
13. Balance depth vs speed: know when to go deep, and when to move fast
14. Prioritise initiatives that unlock real, scalable growth, avoiding siloed wins that don’t translate into meaningful business change
15. Embed a “test, ship, scale” mindset across both brands

Media Planning Excellence

16. Develop integrated, insight-led media plans across seasons, campaigns, and key trading moments
17. Balance investment between Monsoon & Accessorize, optimising for both brand and group performance
18. Align channel mix with brand storytelling, customer behaviour, and ROI targets

Leadership & Collaboration

19. Build, mentor, and inspire a high-performing, pacey growth team
20. Set a high bar for output, accountability, and clarity
21. Work cross-functionally with Brand, Creative, Merchandising, and Tech across both brands
22. Communicate with confidence and simplicity—from specialists to exec level

Who You Are

23. Fast and decisive – you move quickly, prioritise ruthlessly, and focus on what drives growth
24. A builder, not just a manager – you’re hands-on and lead from the front
25. Deeply analytical – you live in the numbers, but speak in insights
26. Commercially sharp – you understand margin, CAC, LTV, and how to scale profitably across multiple brands
27. Media-first thinker – experienced in planning and deploying significant budgets
28. Multi-channel expert – SEO, GEO, PPC, Paid Social, Affiliates are second nature
29. Impact-driven tester – you don’t test for testing’s sake—you test to win
30. A strong leader – you bring pace, clarity, and energy to your team
31. An exceptional communicator – you simplify complexity and influence action
32. Brand-aware – you can flex between distinct brand identities while maintaining performance excellence

What Success Looks Like

33. Sustainable, scalable revenue growth across both Monsoon & Accessorize
34. A future-facing organic strategy spanning SEO + AI-driven discovery (GEO)
35. A test-and-learn culture that delivers real, visible commercial impact
36. Best-in-class channel efficiency and measurable incrementality
37. A high-performing, fast-moving growth team
38. Smart allocation of budget across both brands to maximise total return
39. New channels identified, tested, and successfully scaled
40. Performance marketing that enhances each brand—not dilutes it

Why This Role Matters

41. This role will shape the next chapter of Monsoon & Accessorize.
42. It’s about building a growth engine that moves at pace, thinks intelligently, and delivers beautifully while respecting the unique identity of each brand and unlocking the power of both together.

Final Word

If you thrive in fast-moving environments, love the challenge of balancing multiple brands, and know how to turn insight into action at scale—this is your moment.

Come build something beautiful and powerful.

What will we offer you in return:

43. Competitive salary
44. 25 days holiday plus bank holidays with the option to purchase additional holiday through our salary sacrifice scheme
45. Bonus day off each year after 6 months service
46. A pension that you will automatically be enrolled in after 3 months
47. Private Healthcare
48. Life assurance (subject to participating in the pension scheme)
49. A flexible working approach
50. Early pay day Friday finish
51. A generous staff discount with up to 50% discount on our products
52. Interest free season ticket loans
53. Discounted gym membership at our on-campus gym
54. Additional discounts such as Westfield discount, Taste card membership etc

If this all sounds great and you feel you are who we are looking for, let us know and apply today by submitting an up to date CV.

At Monsoon Accessorize we don’t focus only on what we do, we also care about how we do it. Our values and the way we behave are important to us.

We are committed to creating a diverse and inclusive workforce and an environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people and are an equal opportunity employer. We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will also consider flexible working requests for all roles, unless operational requirements prevent otherwise.

We provide reasonable accommodations as needed to people with disabilities to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

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