ABOUT US
25 years ago, we started as one of the UK’s first specialist data science businesses. Today we’re one of the leading integrated marketing agencies outside London. A genuine Northern success story. And one that’s succeeded not by bolting data onto what we do, but by having it as our starting point.
By plugging our creatives, strategists and media specialists into data-driven insight we help them get the most compelling ideas in front of the right audience. Which all adds up to outstanding results for our clients.
We’re powered by our people and the partnerships we have with our amazing clients and brands.
We number over 250 creatives, developers, strategists, data scientists, media specialists and more across offices in Sheffield, Leeds, Sydney and Melbourne. A unique blend of talents collaborating as one to create powerful stories and compelling results for our clients.
ROLE SNAPSHOT
As a Paid Social Manager, you’ll work with your Media leadership team to deliver effective client strategies, from strategy through to delivery & reporting. You’ll lead across some of our household-named clients where we provide that service and work in tandem with client service and wider organic teams to ensure our recommendations reap brilliant results. You will have line management responsibilities across junior members of the team, being the anchor for the team and being instrumental in managing the workflow of the team.
Our ideal candidate will have a real passion for creativity and already has some experience in data-powered social delivery, from builds to ongoing optimisations to user best-practice creative recommendations. You’ll be able to demonstrate excellent written skills, impeccable attention to detail and an awareness of how your work can impact, power and complement other media channels (like organic social, programmatic, paid search & influencer strategies).
In taking this role, you will constantly strive to deliver best-in-class paid social and help to evolve our approach as the social & creative landscape changes. You’ll want to grow your strategic knowledge and capabilities, and you’ll recognise your essential contribution to meeting team goals.
This role would suit a person with 3+ years’ experience in an agency position.
ROLE PURPOSE
Join our team of leading Paid Media experts, executing cutting-edge campaigns at the forefront of innovative paid social strategy and management. If you want to be part of our ambitions to deliver the world’s best Paid Media campaigns across paid social, look at what we have to offer.
KEY ACCOUNTABILITIES
Strategy:
* Drive innovation and the development of Jaywing’s Paid Social offering.
* Proven experience driving performance strategies across the Paid Social platforms and a track record of running ad campaigns, ideally across Meta, TikTok, LinkedIn and Pinterest.
* Identify future industry trends and developments, ensuring that this information feeds through into the proposition for clients.
* Identify trends within the channels and harness these for the benefit of our clients.
* Devise Paid Social strategies and contribute to integrated media plans including forecasting activity alongside other internal teams, whilst overseeing the activation of these strategies across all clients.
* Supporting and attending client calls.
1. Delivery
* Manage a team of paid social professionals, being the anchor of the team and heading up a portfolio of clients.
* Build on current successes and advise clients on ongoing and future strategic approaches.
* Delivery – data-driven reporting, optimisation, creative optimisation & briefing, client calls, meetings & QBRs etc.
* Support day-to-day campaign operations across the team and more junior team members, ensuring clients receive a high level of service with a rigorous focus on quality control.
* Collaborate with the wider Media team to deliver campaigns to schedule and on or above targets set.
* Work with existing agency teams and accounts to drive revenue growth via their usage of channels as a part of integrated strategies.
SKILLS REQUIRED
* You will have already forged a successful start in your Paid Social career ideally within an agency setting.
* Experience in team management/mentoring and the ability to lead and motivate a team.
* You will have experience of running projects and campaigns to budget, and managing delivery of strategy with key team members.
* Knowledge and experience of Organic and other Media would be advantageous.
* Excellent verbal and written communication skills, as well as strong presentation skills.
* Excellent time management and organisational skills with the ability to prioritise tasks effectively.
* A strong analytical and problem-solving ability with a keen eye for detail.
* Excellent skills in Microsoft Excel, including the ability to build weekly reports using formulas and lookup tables.
* Skills in Google Analytics with the ability to extract and analyse key data insights is advantageous.
* Skills in Looker Studio (or other reporting packages) to create compelling visualisations and dashboards is advantageous.
* A strong understanding of the wider digital marketing landscape and how Paid Social integrates with other channels.
* A passion for Media and a desire to stay up to date with the latest industry trends and best practices.