Are you a dynamic, results-driven sales professional with a passion for premium wines and a deep knowledge of London’s on-trade scene? Berkmann Wine Cellars is seeking a Business Development Manager to help expand our presence in the capital’s prestigious restaurants, bars, and hotels.
About Us
Berkmann Wine Cellars is proud to represent one of the most respected and diverse portfolios in the UK wine trade, featuring iconic producers from across the globe — from family-owned estates in Italy, France, and Spain to pioneering New World wineries in Argentina, South Africa, and beyond. Our exclusive agency brands are widely admired in the on-trade sector for their quality, authenticity, and innovation.
The Role
Reporting to the Head of Sales – London, your primary goal will be to secure profitable new wine accounts across the Central London on-trade sector. You’ll be the face of our exceptional producers and play a vital role in elevating Berkmann’s portfolio across the hospitality industry.
Your Responsibilities (include but are not limited to)
Identify and convert new business opportunities in the on-trade sector.
Be a passionate ambassador for Berkmann and our world-renowned wineries.
Build lasting relationships with decision-makers in restaurants, bars, and hotels.
Present our premium wine portfolio with authority and flair.
Lead strategic sales planning to meet and exceed revenue targets.
Negotiate commercial agreements to secure long-term, profitable partnerships.
Collaborate closely with internal teams to deliver excellent service.
Represent the company at tastings, events, and networking functions.
Track your performance and share insights with the Head of Sales – London.
Keep abreast of market trends and competitor activity to stay ahead.
Help shape our portfolio to meet evolving customer and consumer needs.
Challenge convention to drive sales and maximise gross profit.
What We Are Looking For
Minimum of WSET Level 3 (or equivalent)
Proven success in business development within the on-trade wine industry.
Strong knowledge of fine wines and a genuine passion for prestigious producers.
Outstanding communication and presentation skills.
A strong network within London’s on-trade scene
A self-starter attitude with relentless drive and excellent organisational skills.
Confident negotiator with a sharp commercial edge.
Comfortable interpreting market data
Proficient in Microsoft Office (Excel, Word, PowerPoint)
Analytical, commercially astute, and numerate – comfortable with pricing models and P&L interpretation
Why Join Us?
At Berkmann Wine Cellars, we don’t just sell wine — we champion world-class producers. Our portfolio tells a story of provenance, passion, and partnership. We offer a collaborative, forward-thinking environment where your expertise and creativity will be valued. If you're eager to represent some of the most distinctive and award-winning wine brands in the world, whilst growing your career with a market leader, this is the role for you.
Working Pattern
This is a full-time role, working 37.5 hours per week, typically Monday to Friday between 9:00am and 5:30pm. However, given the nature of our clients in the hospitality sector, flexibility is essential — evening and occasional weekend work will be required to support customer needs, events, and tastings. Some activities may also involve international travel, so a valid passport is necessary.
Work Location
You will be field based but will need to live within commuting distance to central London due to the client base you will be looking after. Our head office is based in central London and there will be times when you are also expected to work from there.
How to Apply
This is a key role within our business, therefore if you are interested in applying for the vacancy please submit your CV to vacancies@berkmann.co.uk .
Closing date
Please note that should any suitable CVs be received whilst the advert is live then individuals will be invited to interview.
Offer
Competitive salary and bonus
25 days annual leave rising to 26 days after 5 years’ service and 27 days after 10 years’ service, plus bank holidays
Company pension
Access to our Employee Assistance Programme
Enhanced Maternity and Paternity Pay
Contribution to Dental Costs
Generous staff discount on our wine
A bottle of wine on your birthday and Berkmann anniversary
£500 referral scheme
We cannot consider your application if you do not have the legal right to work in the UK. You must also satisfy the required knowledge and experience criteria detailed above.
Equal consideration will be given to all candidates, irrespective of their gender, race, disability, marital status, religion, age or sexuality.
No agencies please - We thank you for your interest in working with Berkmann Wine Cellars, however, we have our own internal HR and Recruitment team who support our recruiting needs. We will not pay fees or acknowledge any CV's supplied to Berkmann Wine Cellars unless you have been briefed on the role by a member of our HR Team. Thank you for your understanding in advance.