Job Title:
Digital Marketing Analyst
Location:
Blackpool, Lancashire
Salary:
Competitive
Job Type:
Full-time / Permanent - Monday to Friday, 9.00am to 5.00pm (subject to the needs of the role).
Summary:
The Glasdon Group is a market leader in the design and supply of environmental and safety products, helping make the world cleaner and safer for over 65 years.
We are seeking an enthusiastic individual to join our Group Marketing team in Blackpool, Lancashire. The successful candidate will develop and monitor marketing strategies across the organization, with full support and training provided.
Main Duties and Responsibilities:
1. Writing SEO content tailored for target audiences, incorporating valuable keywords.
2. Conducting keyword research to identify effective keywords.
3. Managing CPC/PPC campaigns to boost revenue from sponsored advertising (Google & Bing).
4. Using tools like Google Analytics to monitor and evaluate SEO strategy success.
5. Researching industry-related topics.
6. Staying updated on SEO and CPC changes.
Ideal Candidate Background:
* A proactive attitude with a strong willingness to learn.
* Ideally 2 years' experience managing CPC campaigns.
* Excellent written communication skills.
* Good understanding of social media and IT.
* Strong analytical skills.
* Preferably a 2.1 Degree in Marketing, Business, Maths, or strong A-Level results in English, Maths, or Science.
Benefits:
* 33 days paid holiday, increasing to 38 with service.
* Flexible holiday booking in 30-minute blocks.
* Performance bonuses.
* Company pension scheme after two years.
* Private health insurance after one year.
* Additional benefits include life insurance, health cashback, sick pay, employee assistance, and more.
To apply, click the APPLY button and submit your CV. The Glasdon Group is an equal opportunities employer. Relevant experience in SEO, data analysis, social media, digital marketing, PPC, content writing, or related fields will be considered.
#J-18808-Ljbffr