Organization
Team RH TLC
Location
Gateshead Office
Reporting to
Managing Director TLC
Contract
Full Time, Permanent
About Team RH
Team RH is a high-performance, results-driven brand built on discipline, accountability and measurable outcomes. Operating across wholesale, trade, retail B2B, direct-to-consumer (D2C), e-commerce and export markets, marketing plays a critical role in driving traffic, customer acquisition and brand growth.
Role Overview
The Marketing Executive is responsible for executing digital marketing campaigns that drive traffic, engagement and revenue, while supporting broader brand and offline marketing initiatives. This role requires performance marketing expertise, creative thinking and strong analytical capability.
Key Responsibilities
Digital Performance Marketing
* Co‑ordinate with the wider Marketing Department to plan, execute and optimise paid media campaigns (Meta, Google, TikTok and other relevant platforms).
* Drive qualified traffic to the website and optimise conversion rates.
* Monitor ROAS, CPA and customer acquisition metrics.
* Conduct A/B testing across ads, landing pages and funnels.
* Support retargeting and customer lifecycle campaigns.
Website & E‑commerce Growth
* Collaborate with the e‑commerce team to improve website performance.
* Optimise product pages, landing pages and promotional campaigns.
* Support SEO initiatives to drive organic traffic.
* Monitor analytics and produce performance reports.
* Identify conversion optimisation opportunities.
Content & Social Media Support
* Support content planning across social channels.
* Assist in creation and coordination of marketing assets.
* Ensure brand consistency across platforms.
* Monitor engagement and growth metrics.
Email & CRM Marketing
* Build and deploy email campaigns.
* Support automated flows (abandoned cart, post‑purchase, retention).
* Segment customer lists for targeted campaigns.
* Track open rates, click‑through rates and revenue contribution.
Offline & Broader Marketing Channels
* Support trade marketing and wholesale promotions.
* Assist with events, expos and activations.
* Contribute to point‑of‑sale and in‑store marketing materials.
* Coordinate marketing materials for export markets.
Reporting & Performance Analysis
* Track weekly and monthly marketing KPIs.
* Provide performance insights and recommendations.
* Identify opportunities for growth and optimisation.
* Monitor competitor activity and market trends.
Person Specification
* 25 years experience in digital or performance marketing.
* Experience running paid media campaigns.
* Strong understanding of analytics and advertising dashboards.
* Experience in e‑commerce marketing.
* Data‑driven mindset.
* Experience within supplements, fitness, health or lifestyle brands.
* Strong organisational skills.
* Experience with email marketing platforms.
* Experience creating ad creative briefs.
Desirable Experience
* Experience working in a fast‑growing or founder‑led business.
* Excellent understanding of SEO.
Skills & Competencies
* Analytical and commercially aware.
* Strong copywriting ability.
* Good visual judgement.
* Ability to interpret data and act on insights.
* Strong time management.
* Confident communicator.
Personal Attributes
* Results‑focused.
* Proactive and accountable.
* Creative but commercially grounded.
* Comfortable working in a fast‑paced environment.
* High attention to detail.
Key Performance Indicators (KPIs)
* Website traffic growth.
* Conversion rate improvement.
* Customer acquisition cost.
* Return on ad spend (ROAS).
* Email revenue contribution.
* Social engagement growth.
* Campaign performance versus targets.
Company Overview
At Team RH, we’ve made it our mission to educate people that pills, shakes and fad diets DONT WORK and the key to long‑term success is to fully understand nutrition. We work very hard at teaching this to our members in the most easy‑to‑understand way, without all of the big words that confuse beginners. To date, we have over 70,000 members using our app, because we genuinely put our customers first. We deliberately keep our prices as low as possible, so everyone can afford to change their lives. We refuse to release anything unless we know it’s 100% the best quality, and we don’t sell a plan that lets you lose a few pounds short‑term, to then put it all back on again. We pride ourselves on being the last diet you’ll ever try.
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