Ecommerce & Creative Executive
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Rohan is one of the leading outdoor clothing brands in the UK with over 50 retail stores across the country. Our online channel is a significant part of our total business and we have plans for this channel to continue to grow, support our customer demand and multi channel activity.
Main duties
* Design visual assets for email campaigns, product pages, and promotional content.
* Ensure consistency with brand guidelines and visual identity.
* Edit and optimise imagery for web and mobile use.
Ecommerce Content Setup
* Create and update landing and blog pages for campaigns, promotions, and seasonal content using CMS tools.
* Build and maintain product pages on the website and marketplaces, uploading images, specifications, and descriptions provided by the wider team.
* Ensure all content is correctly tagged, categorised, and optimised for search and navigation.
* Collaborate with the wider team on campaign execution.
* Ensure smooth customer journeys across digital touchpoints.
Conversion Rate Optimisation
* Lead CRO initiatives including A/B testing and UX improvements.
* Analyse user behaviour and site performance to identify optimisation opportunities.
* Collaborate with Ecommerce and Marketing teams to implement changes that drive conversions.
* Ensure pages are responsive, fast-loading, and conversion-friendly.
Email Marketing Execution
* Assist with build, test and schedule email campaigns.
* Conduct thorough testing of email sends across devices and inboxes.
* Ensure smooth customer journeys from email to website, including correct linking and page setup.
Skills & Experience
* Experience in ecommerce content or creative production.
* Understanding of digital design principles and UX.
* Awareness of brand consistency and visual storytelling.
* Familiarity with CRO tools and techniques.
* Strong visual eye and creative flair.
* Technically confident and detail-oriented.
* Proactive and collaborative.
* Comfortable working across multiple projects and platforms.
* Comfortable managing multiple tasks and meeting deadlines.
Technical & Qualifications
* Degree or equivalent in Design, Digital Media, or related field.
* Proficiency in Photoshop and design tools.
* Experience with CMS, ecommerce and email platforms.
* Basic HTML/CSS knowledge is a plus.
What's in it for you?
* Working within an ambitious and friendly team
* Opportunity to evolve and develop the role
* Free onsite parking
* Personal clothing allowance
* 50% discount on our clothing
* Contributions to a Pension scheme
* Life cover based on salary
* Employee Assistance Scheme
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