Position Overview:
Tenpoint Labs is working at the forefront of the evolving search landscape. Companies partner with us to ensure their brand, products, and services are discovered by customers across AI search engines (ChatGPT, Perplexity), traditional search engines (Google, Bing), and social platforms (Linkedin, Instagram). We are a team of engineers, growth experts and content creators who build, run and iterate on rich content flywheels. At Tenpoint Labs we turn data into content into customers for our clients.
We are seeking a highly skilled and detail-oriented SEO Copywriter / Editor to join our expert team. This role is crucial to our mission, focusing on creating exceptional, high-quality content optimized for discoverability and engagement across all relevant platforms.
You will leverage our unique blend of proprietary AI tools and expert human oversight to craft compelling long-form SEO content and impactful social media copy. This position plays a key role in executing our Content Flywheel strategy, managing content from research and drafting through to publication, and ultimately driving leads and conversion through our customers' sales funnels.
Who Will Thrive Here:
* Someone passionate about the craft of writing and its power to drive business results (leads, conversions, customers).
* Meticulous editors with an exceptional eye for detail, who find satisfaction in perfecting content line by line.
* Individuals fascinated by the future of search, including the rise of AI search engines, and eager to optimize content for maximum discoverability.
* Writers skilled at understanding and embodying diverse customer brand voices and telling compelling stories.
* Individuals comfortable working at the intersection of Artificial Intelligence and human creativity, leveraging AI to enhance content quality and efficiency.
* Naturally curious individuals who love to learn, tinker with new processes, and continuously seek improvement in a data-informed way.
* Ambitious, proactive, and self-motivated professionals who take initiative and enjoy pushing boundaries in content creation and strategy.
* Collaborators who appreciate a flat team structure and the freedom to innovate within a team of diverse experts (engineers, growth specialists).
Key Responsibilities (What You'll Do):
* Write Exceptional Long-Form Content: Create engaging, interesting, and high-quality blog posts and articles, meticulously optimized for discoverability on both traditional search engines (SEO principles) and emerging AI search engines, leveraging Tenpoint Labs' unique playbook.
* Craft Compelling Social Media Copy: Develop engaging written content for various social media platforms designed to capture attention, reflect customer brands, drive engagement, enhance discoverability, and support full-funnel marketing goals.
* Meticulous Editing: Perform rigorous line-by-line, word-by-word editing and proofreading of content (both AI-assisted and human-written) to ensure grammatical perfection, stylistic consistency, clarity, and overall exceptional quality.
* Leverage AI Tools Effectively: Become a power user of our in-house suite of AI agents and understand how to effectively integrate them into the content creation workflow for research, drafting, outlining, and optimization.
* AI + Human Synergy: Work adeptly at the intersection of AI and human writing/editing, identifying the strengths and weaknesses of AI outputs and applying human expertise to drive superior results.
* Optimize for Discoverability: Implement strategies and techniques to ensure content is highly visible and discoverable across AI search, traditional search, and social platforms.
* Build to Content Flywheels: Participate in the execution of end-to-end content strategies for our customers, ensuring seamless flow from creation to publication and contribution to lead generation.
* Uphold Quality Standards: Maintain the highest standards for all delivered content, ensuring it meets customer objectives and Tenpoint Labs' quality benchmarks for turning content into customers.
Requirements (Who We're Looking For):
* Exceptional Writing Skills: Proven ability to write engaging long-form content and compelling short-form social media copy. A strong portfolio demonstrating range and quality is required.
* SEO & Search Knowledge: Solid understanding of traditional SEO principles and a keen interest in learning how to optimize content for discoverability across different search paradigms, including AI search.
* Social Media Savvy: Deep understanding of major social media platforms, best practices for written content, and principles of engagement and platform-specific discoverability.
* Mastery of English: Exceptional command of written and spoken English, including a deep understanding of grammatical rules and norms.
* Extraordinary Editing & Attention to Detail: A meticulous eye for detail and proven ability to perform high-level editing and proofreading.
* AI Proficiency & Comfort: Demonstrable experience or strong aptitude for using AI tools in a professional context, particularly for content creation. Comfortable learning and working with proprietary AI technologies.
* Curiosity & Ambition: A genuine curiosity about the evolving digital marketing and search landscape, a desire to learn continuously, and an ambitious drive to excel.
* Self-Motivation & Proactivity: Ability to work independently, manage your time effectively (especially in a mostly asynchronous environment), and proactively contribute to process improvements.
Nice-to-Have:
* Experience working within a marketing agency or growth-focused environment.
* Understanding of sales concepts and how content supports each stage of the sales process.
* Familiarity with content analytics tools and using data to inform content improvements.
* Experience creating content for B2B audiences, particularly in tech or complex industries.
Why Join Us (Tenpoint Labs)?
* Shape the Future of Search: Work at the cutting edge of marketing, helping customers navigate and win in the evolving landscape of AI search, traditional search, and social discovery using our proprietary playbooks.
* Drive Real Business Impact: Directly contribute to turning content into tangible customer leads and revenue for our diverse and exciting customers.
* Expert Multidisciplinary Team: Collaborate closely with a dedicated team of engineers, growth experts, and content creators in a flat, innovative environment.
* Autonomy & Flexibility: Enjoy significant freedom and autonomy in your role, with a mostly asynchronous work schedule that allows you to manage your own day (some overlap required for collaboration).
* Culture of Innovation: Thrive in a permissive culture that encourages curiosity, tinkering, suggesting improvements, and taking ownership of processes.
* Growth & Learning: Continuously learn and develop skills at the intersection of AI, content creation, and growth marketing.
* Diverse & Interesting Customers: Work with exciting American startups and companies across various sectors, helping them solve critical visibility and growth challenges.