Are you a strategic qualitative researcher with a strong interest in brand planning ?
~ Experience / interest in brand planning
We are working with a Creative Research & Strategy agency who have cultivated partnerships with a diverse range of consumer brands. They do strategic, international qual, using experimental methodologies and, because of the international nature of the work, cultural insights projects too.
They are looking to bring in either a confident Associate Director or established Director either from a creative agency or someone who is fascinated about the world of brand planning to lead some of their biggest accounts from the offset. It's a chance to really be creative.
This agency is genuinely one of the best respected boutiques around, doing a mix of qual and ad hoc quant, solving company’s biggest problems. Projects can be anything from multimarket innovation for Google, brand and innovation for Ford, and strategic advice for PepsiCo & William Grants brands.
They have managed to differentiate themselves by hiring strategic minds and giving great insight and strategic advice, so not only can you be creative in project design and delivery but also strategic in your recommendations.