Role Overview
Integrated Product Marketing Manager – Hybrid (3 days a week in the Dorking office)
We’re looking for an Integrated Product Marketing Manager to shape and deliver product marketing strategies across the entire customer journey. This influential role involves working closely with stakeholders across the business to ensure strategies are insight‑led, commercially robust and aligned with wider business priorities.
Key Responsibilities
* Lead integrated product marketing plans across the full customer lifecycle, from acquisition to engagement and retention.
* Own a digital‑first approach to product marketing enablement, leveraging online platforms and UX principles to drive customer engagement and product adoption.
* Embed data‑driven decision‑making by using market research, customer insight and performance analytics to continuously optimise product marketing strategies.
* Shape and deliver event marketing strategies that reinforce brand and product positioning and deliver measurable impact.
* Act as the marketing lead for product changes and developments, defining positioning, messaging and go‑to‑market plans in close collaboration with cross‑functional stakeholders.
* Partner with senior leaders to influence decision‑making and ensure strategies are aligned to commercial and strategic objectives.
Skills & Experience
* Proven experience delivering product marketing strategies across the full customer lifecycle, including acquisition, engagement and retention.
* Strong people‑leadership capabilities, including people management and coaching, highly desirable.
* Demonstrable experience in digital‑first marketing enablement, using platforms and UX principles to enhance engagement and adoption.
* Expertise in insight‑led decision‑making, including market research, customer behaviour analysis and performance optimisation.
* Confident communicator with the ability to influence senior stakeholders and lead through collaboration.
Benefits
* Generous bonus.
* Private medical insurance.
* DC pension scheme.
* Life, medical and income insurance.
* Access to remote GP, nutrition coaching, personal training, unlimited mental health support and medical second opinion.
* 27days holiday with the option to buy and sell up to5 days (plus Bank Holidays).
* Salary‑sacrifice electric car scheme with on‑site charging facilities.
* Free shuttle bus from Dorking train station.
Equal Opportunity & Accessibility Statement
At Unum, we’ve created a workplace where people feel supported to progress and grow, and can see their ambitions coming to life. As a part of our commitment to creating an inclusive workplace, we actively encourage applications from those with disabilities and those with long‑term health conditions. If you meet the essential criteria for the role and choose to opt in to the scheme during your application, you will be offered an interview under the Disability Confident Scheme. If you need assistance and/or reasonable accommodation due to a disability during the application or recruiting process, please send a request to careers@unum.co.uk. We are proud to be a Disability Confident Employer.
Job Posting End Date: June08
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