Head of CRO Location: Covent Garden, London - 3 days a week in the office Salary: Up to £75,000 The Company This performance marketing agency and consultancy partners with globally recognised names across entertainment, publishing, e-commerce, B2B, and travel. Their client base includes brands like the Financial Times, The Independent, and Experian. They offer a full-service approach across digital strategy, performance media, experimentation, CRO, and analytics.
The Role The business is looking for a Head of CRO to lead their experimentation function, taking over from the current lead who is transitioning into a new role. This is a great opportunity for someone to take ownership of CRO delivery across key client accounts, with the scope to begin managing a small team within 3-6 months.
Prioritise testing plans that deliver measurable commercial impact, even when working with limited retainer time
Team Management & Mentoring
Support and develop a small team of junior CRO execs (line management expected within 3-6 months)
Champion development through training, feedback, and upskilling opportunities
Strategic Planning & Delivery
Own end-to-end CRO strategy from planning to implementation
Analyse performance data to identify impactful testing opportunities
Take full ownership of the CRO function as if it were your own business unit
Comfortable owning the full experimentation lifecycle: planning, testing, optimisation
Quantitative analysis skills - able to uncover insights and draw testing hypotheses from data
Confident storyteller - skilled at communicating test results and strategy through data
Exposure to digital product or SaaS environments