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Marketing executive

Luton
VMA Group
Marketing executive
Posted: 24 April
Offer description

Marketing Executive – 6 Month FTC


Opportunity to join a leading B2B insurance organisation in a hands-on marketing role supporting the delivery of integrated campaigns and commercial initiatives across a range of corporate products and services.


The role focuses on executing multi-channel marketing activity that drives engagement, supports lead generation and strengthens brand presence within a B2B audience. Working closely with internal stakeholders, the position plays a key role in ensuring marketing plans are delivered effectively and aligned to wider business objectives.


Hybrid working – 3 days in City of London, 2 from home


£50k (prorated for 6 month FTC)


Key Responsibilities:

* Execute integrated marketing campaigns across digital, email, content and events to support commercial objectives
* Support the development and delivery of marketing plans aligned to product and business priorities
* Create and manage marketing content including emails, website updates, collateral and thought leadership
* Coordinate campaign activity across internal teams and external suppliers to ensure timely delivery
* Track and report on campaign performance, providing insight and recommendations for optimisation
* Maintain and update CRM systems to support lead generation, segmentation and campaign targeting
* Support event marketing activity including webinars, roundtables and industry events
* Ensure brand consistency across all marketing outputs and channels


Skills & Experience:

* Experience in a marketing role within a B2B environment, ideally financial services or insurance
* Strong understanding of digital marketing channels including email, content and web
* Experience executing campaigns end-to-end with measurable outcomes
* Strong written and verbal communication skills with attention to detail
* Comfortable working in a fast-paced environment with multiple priorities
* Experience using CRM and marketing platforms (e.g. Salesforce, HubSpot or similar)
* Collaborative approach with the ability to work effectively across teams
* Commercially aware with an interest in data and performance-driven marketing


If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV:


Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.

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