Our engineering clients based close to Havant have an exciting opportunity for a Marketing Manager to join their growing team.
This role has responsibility for the Marketing team, building and delivering on strategies and objectives to develop and grow the business.
Duties & Responsibilities
1. Production and delivery of the Strategic Marketing Plan for the UK and Export
2. Management of the Marketing Budget
3. Identify market opportunities for the business and its products
4. Initiate the New Product Introduction process by undertaking business case assessment
5. Maintenance and promotion of the company brand
6. Digital marketing including Social media and Automated Email Marketing
7. Management of external agencies
8. Website content management (Wordpress)
9. Creation of content for print and online (images and text)
10. Use of CRM and Lead Generation Software
11. Analytics reporting to measure campaign success, web traffic and trends
12. Developing effective follow up activities following CPD events to promote our brands and products
13. Produce promotional materials
14. Create and manage marketing campaigns
15. Mentor, develop and...