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Commercial enablement and crm specialist

London
LGC
Crm specialist
€60,000 a year
Posted: 27 April
Offer description

Job Description

The Commercial Enablement & CRM Specialist at LGC is an outstanding chance to create a meaningful impact within a world‑class organization! This role is essential in equipping our commercial teams with the tools, content, training, and systems needed to drive revenue growth.


Key Responsibilities


Sales Process & CRM Optimization

* Serve as the subject matter expert for Salesforce (SFDC), ensuring efficient configuration and adoption.
* Partner with Sales leadership to improve opportunity management, pipeline visibility, forecasting accuracy, and territory alignment.
* Develop dashboards and reports to track important metrics such as pipeline health, conversion rates, sales cycle length, and quota attainment.
* Identify workflow automation opportunities to increase rep efficiency.


Sales Training & Onboarding

* Build and deliver onboarding programs for new sales hires, including inside sales, field sales, and channel managers.
* Develop ongoing training on sales processes, tools, CRM guidelines, and product positioning.
* Build certification programs tied to CRM compliance and selling methodology.


Content & Tools Enablement

* Collaborate with Marketing and Product teams to ensure sales collateral, competitive intelligence, and technical documentation are accessible within SFDC.
* Standardize opportunity stage definitions and required documentation.
* Build playbooks for key segments, including Pharma, Environmental Testing, Food & Beverage, Industrial, Forensics & Toxicology, and Academia.


Performance Analytics & Insights

* Analyse CRM data to identify performance gaps and mentoring opportunities.
* Provide leadership with actionable insights on pipeline trends, win/loss patterns, and territory performance.
* Support monthly and quarterly business reviews with data‑driven analysis.


Cross‑Functional Collaboration

* Act as liaison between Sales and IT for CRM improvements.
* Support new product launches with CRM workflow updates and tracking.
* Assist in integration initiatives, such as marketing automation and SFDC Einstein.


Qualifications


Skills You’ll Use Every Day

* Data‑driven decision making
* Process optimization
* Training & facilitation
* Cross‑functional collaboration
* Technical competence
* Change management
* Project management


Experience Requirements

* Bachelor’s degree in Life Sciences, Business, or related field.
* 3–6+ years of experience in Sales Enablement, Commercial Operations, or Sales Analytics within life science tools, biotech, diagnostics, or laboratory equipment sectors. Direct sales experience preferred.
* Advanced proficiency in Salesforce (SFDC); certification preferred.
* Solid grasp of intricate B2B technical sales processes.
* Experience building dashboards, reports, and automation workflows.
* Analytical approach with strong Excel/data analysis skills.
* Excellent communication and training facilitation skills.

LGC strongly believes that every job applicant and employee should be valued for their individual talents regardless of age, disability, race, color, ethnic or national origin, sex, sexual orientation, gender reassignment, marital or civil partnership, pregnancy or maternity, religion, or belief. Short‑listing, interviewing and selection will always be carried out without regard to gender, sexual orientation, marital status, color, race, nationality, ethnic or national origins, religion or belief, age, or trade union membership.

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