Company Description
Cater-Bake UK, established in 1992, is a family-owned business that has become one of the nation's leading suppliers of catering equipment. Based in Merseyside, the company is renowned for its commitment to personalized customer service and high-quality products, including pizza, bakery, cooking, and refrigeration equipment. As the official UK agent for globally recognized brands like ZANOLLI, FIMAR, and GEMM, Cater-Bake offers cutting‑edge solutions for the catering industry. Operating from a state‑of‑the‑art facility in Knowsley Industrial Park, the company ensures efficient distribution and excellent service across the UK.
Role Description
This is a full‑time, on‑site Field Sales role based in Kirkby, where you will actively engage with existing and potential customers to meet and exceed sales targets. Responsibilities include generating leads, building and maintaining customer relationships, providing tailored equipment recommendations, and contributing to the sales operation's efficiency. The ideal candidate will act as a brand ambassador for Cater‑Bake UK, delivering excellent customer service and representing the company at industry events or meetings.
Qualifications
* Strong communication and customer service skills to foster long‑term professional relationships and ensure customer satisfaction
* Proven expertise in sales and lead generation, with the ability to meet targets and identify new opportunities
* Experience in sales operations, including managing orders and collaborating with internal teams to streamline processes
* Self‑motivated, enthusiastic, and results‑driven mindset
* Capability to work independently and as part of a team
* Proficiency in using CRM tools and technology to track and manage sales pipelines
* A valid UK driver’s license is required
* Experience in the catering or foodservice equipment industry is an advantage but not mandatory
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