Job Description
Client Executive (TikTok) – Job Description
A bit about us:
Toucan is a full-service Amazon and TikTok agency (based in the UK, NAM, and APAC) and an advanced Amazon advertising partner that supports brands to accelerate their businesses globally. We specialise in Amazon strategy, sponsored advertising, programmatic DSP advertising and creative services (static and video)
We are proud to say that we are working with some of the biggest brands in FMCG, grocery, sports nutrition, healthcare and beauty, just to name a few. We handle Amazon revenue in excess of £100M globally, and this is rapidly growing.
You will be working with a highly motivated, supportive team and we are eager for an individual to come in with a ‘can-do’ attitude and the desire to learn and add value wherever possible.
Position Overview:
Our TikTok team has recently been created so you’ll be joining a fresh and fast growing team. This means you’d be part of shaping our newly launched TikTok management service, which brings with it huge potential in terms of progression and opportunities.
As a Client Executive (TikTok), you will be responsible for managing and optimizing our brands’ presence on the TikTok marketplace. This includes developing and executing strategies to drive sales, increasing brand visibility, and ensuring a seamless customer experience. You will work closely with our marketing, sales, and creative teams to leverage TikTok’s unique platform capabilities to achieve our brands’ business goals.
Key Responsibilities:
* Marketplace Management: manage the day-to-day operations of our clients’ TikTok marketplace store, including product listings, pricing, promotions, and inventory management.
* Client Relationships: liaise with senior stakeholders, helping to maintain and build positive client relationships whilst delivering success for our clients in their online sales objectives.
* Content Management: oversee the full content process for clients on TikTok, including writing creative briefs and managing content production from external creators.
* Campaign Execution: launch and optimise GMV Max Campaigns on TikTok, including affiliate videos. Monitor and analyse campaign performance to optimise ROI.
* Affiliate Outreach: support with target collaborations through both the affiliate platform and external tools. This includes identifying creators within the relevant categories whilst supporting them with creative briefs to follow in their videos.
* Data Analysis: Utilise analytics tools to track and report on key performance metrics such as sales, traffic, conversion rates, and customer engagement. Use data-driven insights to make informed decisions and improvements.
* Customer Engagement: Foster a positive customer experience by managing customer interactions, addressing inquiries, and resolving issues in a timely manner. Monitor reviews and feedback to enhance service quality.
* Market Research: Stay up-to-date with the latest trends and developments on TikTok and in the broader social commerce landscape. Identify new opportunities and emerging trends to stay ahead of the competition.
* Collaboration: Work closely with cross-functional teams to ensure alignment and coherence in all TikTok marketplace activities.
Skills/Requirements:
* Bachelor’s degree in Marketing, Business, Communications, or a related field.
* Excellent content creation skills, including video production and editing.
* Previous client management experience
* Confident and ambitious candidate that enjoys networking and building strong relationships
* Experience in using analytics tools to interpret data and drive actionable insights.
* Creative thinker.
* Strong communication and interpersonal skills.
* Ability to multitask and thrive in a fast-paced, dynamic environment.
* Experience with other social media platforms and e-commerce marketplaces.
* High-energy and self motivated
By joining Toucan, you will:
* Benefit from our flexible working policy. We offer a mix of home and office working and give everyone the option to work flexibly.
* Get Vitality health insurance.
* Have the option to work remotely for up to 3 weeks from any country in the world.
* Get your birthday off every year!
* Get to attend regular team social events and trips, including a summer and Christmas party.
* Receive comprehensive and ongoing training and development.
* Be part of a rapidly growing agency, with the opportunity to shape your role
* Gain an in-depth understanding of ecommerce and the way Amazon operates.
* Be part of a successful and dynamic team with a friendly and entrepreneurial culture
* Impact the wider business performance with visible results.
* Have access to our brand-new office in Westfield shopping centre, complete with panoramic city views, free fruit, shower & bike storage and a wraparound terrace.
* Have the option of an annual travelcard loan.
* Benefit from our hybrid working model – we work from the office on Mondays & Thursdays and at home the rest of the week. However, the office is open and available to work in 24/7
OUR VALUES
Here at Toucan, we take our company values seriously.
CURIOSITY
* We foster personal development
* We are always learning
* We constantly ask questions
* We want to continuously improve ourselves, the company and our client’s business
AMBITION
* We want to succeed
* We set high targets for ourselves, our team and the company
* We give 100% to everything we do
ENTREPRENEURIAL SPIRIT
* We use our initiative and try to find solutions first
* We figure out new ways of doing things
* We innovate
* We don’t accept the status quo
* We always look to add value
PEOPLE FIRST
* We are authentic – we our ourselves
* We respect other’s time
* We support each other’s lives outside of work
* We treat everyone as an individual and respect their differences
* We get to know the people we work with
* We don’t operate a one size fits all policy
COLLABORATION
* We are one team – we unite to deliver results
* We have a positive attitude – it’s contagious
* We motivate others
* We boost others
OUR EQUAL RIGHTS POLICY
It is our policy not to discriminate against our employees on the basis of their gender, sexual orientation, marital or civil partner status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability or age, pregnancy or maternity or trade union membership or the fact that they are a part-time worker or a fixed-term employee.