Thirsk or Crick | Permanent | Hybrid We're excited to be recruiting for an Assistant Brand Activation Manager to join our team. This is an exciting opportunity for an ambitious and commercially aware marketing professional, perfect for someone passionate about executing winning brand plans, delivering best-in-class activation, and contributing to fast-growing branded performance. You'll be responsible for supporting the delivery of in-year brand growth plans, executing media and activation strategies, managing consumer-facing events, and ensuring strong commercial delivery across your portfolio. About us INSPIRED Pet Nutrition is an innovative, well-established, and award-winning pet food manufacturer employing over 1,200 colleagues across the UK and Europe. Our family of brands includes Harringtons, Wagg, Barking Heads & Meowing Heads, AATU, Blink, Butcher's, Classic, Pro-Nutrition, and Ultra Premium Direct, along with a number of partner brands that trust us to produce food on their behalf. Our kitchens in Thirsk, Kinmel, and Crick produce a wide range of dry, wet, and baked foods enjoyed by dogs and cats all over the world. Our ambition is simple: to become a global leader in pet nutrition. Our Purpose: To create happiness We're on a mission to set a new standard of workplace happiness within the pet nutrition industry-one that looks like no other and feels like no other. Our culture is built on INSPIRED's unique behaviours and colleague experience, creating an environment that excites, empowers, and puts people and pets at the heart of everything we do. Responsibilities Support delivery of in-year brand portfolio sales and profit targets Execute actionable brand plans for sales and retailer activation Translate brand strategies into in-store and online building blocks including packaging, imagery and range Engage retail partners with compelling category growth materials Deliver toolkits to support budget and business plan execution (imagery, trade media assets, JMP plans) Execute media plans and assets that drive awareness, engagement and ROI Plan and manage consumer events to maximise brand impact and commercial return Track and measure A&P effectiveness and return on investment Support NPD and EPD processes to deliver incremental and margin-additive innovation Contribute to range optimisation, minimising complexity and maximising profitable core Lead accurate A&P tracking in partnership with Finance and Marketing colleagues Support the wider team with key administrative processes including artwork sign-off, competitor pricing checks and Brandbank updates About you Degree calibre with strong commercial understanding Experience in a similar marketing or activation role, working independently with minimal supervision Commercial experience within a branded / FMCG business beneficial but not essential Clear understanding of how Marketing contributes to business growth Strong numeracy and analytical capability Excellent organisational and communication skills Strong attention to detail Resilient, proactive and a strong team player At INSPIRED, we want to inspire colleagues to join, stay, develop, and achieve, creating an inclusive and sustainable business fit for growth. One of the enablers of achieving this, is to offer competitive pay and benefits to all colleagues. Our Total Reward Benefits include: Hybrid and flexible working Annual bonus related to personal and company performance 10% Enhanced pension, life assurance, and enhanced maternity, paternity, sick pay, and holiday buy options People and Pets First benefits, including paw-reavement and paw-ternity leave and bring your dog to work Healthcare cashback plan and Hertility at-home fertility testing Heavily discounted pet food and lifestyle benefits (Netflix, Spotify, or breakdown cover) Retail and gym discounts, electric car scheme, and free onsite parking and electric car charging Onsite canteen, free hot drinks, and modern facilities See all our INSPIRED benefits here Equality, Diversity & Inclusion INSPIRED Pet Nutrition is committed to building an inclusive workplace that reflects the diversity of the colleagues and communities we serve. We believe everyone should feel valued, respected and able to be themselves at work. We welcome applications from people of all backgrounds and do not discriminate on the basis of age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, religion or belief, sex or sexual orientation. We make hiring decisions based on talent, potential and the experience you bring. We are also committed to providing reasonable adjustments throughout the recruitment process and in the workplace, ensuring equitable access and opportunity for all. If you need any adjustments or support to take part in our recruitment process, please let us know by emailing recruitment@ipn.co.uk. INDHP