Job Description
Role: YouTube Channel Analyst - Football & Content
Location: London - (Hybrid/Remote)
Type: Permanent | Full-time
The Role
Are you obsessed with YouTube and football? Love diving into data to understand what makes content thrive online? We’re looking for a sharp, analytical mind to join a fast-growing football media brand with one of the most engaged fanbases in the UK.
In this role, you will help a dynamic team turn numbers into narratives, and insights into impact. You’ll work closely with the creators, editors, and production team to improve content performance, grow the audience, and ensure the channel keeps leading from the front.
What You’ll Be Doing
1. Owning analytics and reporting across multiple YouTube channels (main, shorts, etc.), tracking what’s working and where to improve.
2. Monitoring KPIs like watch time, click-through rate, retention, and engagement to help shape content strategy.
3. Offering practical, insight-driven suggestions to editors and production teams to improve performance.
4. Helping plan and measure A/B thumbnail testing, publishing times, and format experimentation.
5. Creating clear reports for both internal teams and external stakeholders to track progress ...