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Marketing lead

London
James Adams
Marketing
Posted: 18h ago
Offer description

Job Description

A high-growth, aspirational lifestyle and hospitality brand is hiring its first marketing manager.

This is a rare opportunity to work directly with the Founder to build and own the entire marketing function from the ground up, shaping brand, strategy and execution at a pivotal stage of growth.

The business is already a multi-site success story with strong brand identity, loyal customers and ambitious plans to scale across the UK and internationally. This role offers genuine scope to evolve into Head of Marketing as the brand continues its rapid expansion.

This is a hands-on, 360 role covering digital, social, brand, PR, partnerships, retail marketing and new venue launches.

The Role

In the short term, the Marketing Manager will:

* Define and execute the overall marketing strategy alongside the Founder
* Lead social media direction and content strategy across platforms
* Build brand partnerships and collaborations
* Strengthen community engagement and customer loyalty
* Deliver campaigns across digital and physical touchpoints

As the business scales, the role will expand into:

* Retail and e-commerce marketing
* Performance marketing and customer acquisition
* Brand campaigns and PR strategy
* Marketing for new site openings across multiple cities

This is a role for someone who wants to move quickly, take ownership, and see the direct impact of their work.

Key Responsibilities

Brand & Strategy

* Shape and evolve a distinctive, high-impact brand identity
* Ensure consistency across all channels and customer touchpoints
* Work closely with the Founder on long-term brand positioning

Social & Content

* Own creative direction across social platforms
* Guide content creation, staying ahead of trends and cultural moments
* Collaborate with internal teams and external creators

Community & CRM

* Build an engaged and loyal customer community
* Develop newsletters and customer communications
* Enhance the overall customer journey

Partnerships & Growth

* Lead brand collaborations and strategic partnerships
* Support expansion into new channels, including retail and e-commerce
* Contribute to marketing strategy for new venue launches

About You

* 4 + years’ experience in marketing, ideally within lifestyle, hospitality, FMCG or consumer brands or working with them.
* Start Up experience would be ideal
* Strong understanding of social media, content and brand building
* Experience managing agencies, freelancers or creative partners
* Comfortable working across both strategy and execution
* Exposure to tools such as Shopify, Canva, CRM platforms, or similar
* Commercially aware, with an instinct for what resonates and converts
* Ambitious, proactive and excited by building something from scratch

Why Apply

* Foundational role – first marketing hire with full ownership
* Direct access to Founder and real influence on strategy
* Clear progression to Head of Marketing
* High-growth brand with national and international ambitions
* Creative, fast-moving environment with strong brand identity
* Prime central London office with a collaborative, in-person culture

This is an ideal opportunity for a marketer who wants to step into a leadership trajectory early, build a brand with real cultural relevance, and play a key role in scaling a multi-million pound business.

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