Vice President, Brand & Communications (Marketing)
Location: Global (Preferred: London, UK or United States)
About Submer
Submer designs and delivers end-to-end AI data center infrastructure built around industry-leading liquid cooling. Through our Design, Build & Operate (DBO) model, we provide fully integrated infrastructure solutions—from site origination and development through to delivery and ongoing operations—enabling customers to scale AI with speed, efficiency, and sustainability.
What You Will Do
We are seeking a dynamic and strategic VP of Brand & Communications to lead the global brand, messaging, and communications strategy for a fast-growing, technology-driven organization in the data center and digital infrastructure space. This leader will shape how we position ourselves in a rapidly evolving market—including hyperscale, colocation, AI infrastructure, and next‑generation data center technologies—while ensuring a consistent, compelling brand voice across all channels. The ideal candidate brings deep experience in data centers, critical infrastructure, or adjacent industries, with a proven ability to translate complex technical concepts into impactful storytelling.
Key Responsibilities
Brand Strategy & Positioning
* Define and lead a global brand strategy that differentiates the company within the data center and digital infrastructure ecosystem
* Own brand architecture, positioning, messaging, and visual identity across all markets
* Partner with executive leadership to elevate corporate narrative and market perception
Communications & Thought Leadership
* Lead global external and internal communications, including PR, media relations, executive communications, and crisis management
* Position the company as a thought leader in areas such as hyperscale infrastructure, sustainability, and next‑generation data center technologies
* Develop high‑impact content strategies (white papers, case studies, industry insights, keynote messaging)
Industry & Market Engagement
* Drive presence and influence across key industry forums, events, and partnerships (e.g., data center, cloud, AI ecosystems)
* Build relationships with industry analysts, media, and key stakeholders
* Oversee awards, speaking engagements, and brand visibility initiatives
Digital & Marketing Integration
* Ensure alignment between brand and digital marketing efforts
* Oversee website, social media, and digital storytelling platforms to deliver a consistent brand experience and increase brand visibility
Community & Stakeholder Engagement
* Organize initiatives within local communities such as information sessions, ribbon‑cutting or groundbreaking ceremonies, networking events, etc. to educate and inform residents about our projects
* Lead social impact initiatives focused on education and career pathways, especially for underrepresented groups, through partnerships with local schools and institutions
Internal Communications
* Establish and maintain an employee communications hub (Intranet) and manage the flow of information from leadership to employees
* Plan and organize corporate events for employee engagement
Leadership & Team Development
* Build and lead a high‑performing global brand and communications team
* Manage agencies and external partners across regions
* Establish KPIs to measure brand performance, awareness, and engagement
Qualifications
* 6+ years of experience in brand, communications, or marketing leadership roles
* Proven experience in data centers, cloud infrastructure, digital infrastructure, or critical technology environments
* Strong understanding of data center ecosystem (hyperscale’rs, colocation, edge, AI infrastructure)
* Demonstrated success building global brands in high‑growth or transformation environments
* Experience managing global communications, PR, and executive visibility
Preferred Experience
* Experience with hyperscalers or major data center operators
* Exposure to sustainability messaging (energy efficiency, green data centers)
* Background in high‑growth, scale‑up, or innovation‑driven organizations
* Familiarity with emerging trends (AI infrastructure, liquid cooling, digital transformation)
Key Competencies
* Strategic and creative storyteller with strong commercial acumen
* Ability to bridge technical and non‑technical audiences
* Executive presence and experience advising senior leadership
* Strong global mindset with cross‑cultural communication skills
Why Join
* Opportunity to define and elevate a category‑leading brand in a rapidly growing industry
* Work at the forefront of data center innovation and sustainability
* Global scope with meaningful impact on company growth and reputation
Our inclusive responsibility
Submer is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected category under applicable law.
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