Head of Sales – Sheet Metal Fabrication Leicester | Competitive Salary Bonus Benefits A well-established manufacturer is seeking a commercially driven Head of Sales to lead its growth strategy and drive performance across its sales function. With new ownership and ambitious plans to scale from £3m to £5m turnover within two years, this is a pivotal leadership role combining strategic oversight with hands-on execution. The successful candidate will manage a small team of estimators and account managers, oversee pricing and margin strategy, and spearhead new business development across fabrication, engineering, and manufacturing sectors. The business offers full end-to-end services — from design support to fabrication, coating, and assembly — and is known for precision, quality, and short lead times. This is a high-impact opportunity for a sales leader who thrives in an SME environment and is ready to shape growth from the front. Key Responsibilities: * Develop and execute a strategic sales plan focused on profitable growth * Lead, coach, and develop the sales team * Oversee pricing, margin analysis, and quotation conversion * Drive new business across fabrication and engineering sectors * Strengthen client relationships and ensure high retention * Collaborate with estimating and production teams * Represent the business at trade shows and industry events * Monitor market trends and contribute to senior planning Ideal Candidate: * Proven experience leading sales teams in manufacturing SMEs * Strong commercial acumen and strategic mindset * Background in sheet metal fabrication sales * Skilled in negotiation, client engagement, and solution selling * Familiar with CRM systems and sales reporting tools * Energetic, resilient, and results-oriented Core Values: * Integrity and transparency * Collaboration and accountability * Performance and continuous improvement * Customer focus and service excellence * Commitment to growth and innovation