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Commercial engagement executive

Croydon (SG8 0)
RDi
Commercial
Posted: 21 February
Offer description

About the Company

RDi employs cutting-edge production techniques to refine the process of managing sensitive data, messaging, IVD kitting and fulfilment.

Overview

The Commercial Engagement Executive is responsible for converting engaged leads into qualified sales opportunities through structured qualification, timely follow-up, and disciplined pipeline progression.

The role focuses on early-stage commercial conversations, lead triage, and opportunity validation. It acts as a critical bridge between Growth/Marketing activity and the core Sales team, ensuring that only sales-ready opportunities are progressed.

This is a hands-on commercial execution role. It is not a marketing role, a campaign-design role, or a full-cycle closing position.

Key Responsibilities

Lead Qualification & Triage

* Own first live contact with inbound and engaged outbound leads
* Conduct structured qualification calls and/or emails to assess fit, intent, urgency, and stakeholders
* Rapidly disqualify low-fit or low-intent opportunities
* Ensure all interactions are accurately captured in HubSpot

Early-Stage Commercial Discovery

* Run lightweight discovery conversations (not full sales discovery)
* Validate problem relevance, buying context, and timing
* Identify stakeholders and decision-making structure
* Capture clear, factual qualification notes

Opportunity Progression & Handover

* Progress qualified leads through agreed early pipeline stages
* Book high-quality discovery meetings for Sales
* Ensure opportunities meet agreed qualification criteria prior to handover
* Provide Sales with concise context, risks, and agreed next steps

CRM Discipline & Pipeline Hygiene

* Maintain accurate lifecycle stages, deal fields, and close dates
* Treat CRM accuracy as a commercial responsibility
* Flag stalled or poor-quality opportunities early

Collaboration & Feedback Loop

* Work closely with Sales to improve qualification quality
* Act on feedback from Sales to refine early-stage assessment
* Support forecasting accuracy through disciplined pipeline management

Core Skills

* Experience in Inside Sales, SDR, or commercial support roles
* Comfortable running qualification conversations with prospects
* Strong CRM discipline (HubSpot preferred)
* Clear, structured communicator
* Commercial curiosity and confidence to challenge

Desirable

* B2B sales environment experience
* Exposure to healthcare, life sciences, technology, or regulated markets
* Familiarity with qualification frameworks (e.g. BANT)

Compensation and Package

* 26 days annual leave
* Hybrid working
* Private medical insurance
* Group life assurance
* Group income protection

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