Job Description
Central Employment are working in partnership with an established and expanding digital agency, as they look to appoint a PPC Strategist, joining there Marketing team in County Durham.
Hybrid role, 3 days in office
Durham based studio
You will have a keen eye for detail and be passionate about your work, working alongside other developers, designers & marketing specialists, embracing challenges for successful clients.
Working as part of a team at a unique creative, digital and web agency, you'll be working with the latest technologies and techniques to provide real-world result-driven solutions.
This role is predominantly based around the Google and Microsoft Ads platform.
Responsibilities:
Create, manage and optimise results focused Google and Microsoft Ad campaigns
Develop a strong understanding of the customers' brand and goals
Create and implement audience targeting strategies
Communicate results, changes and enhancements with customers
Run A/B split testing to create more effective ads
Communicate client campaign performance, insights through regular reports
Conduct in-depth keyword research to identify opportunities
Experience required:
3+ yrs managing Google Ad campaigns, ideally from within a digital agency setting
A proven track record in achieving results, ROI through cutting edge Google Ads campaigns
Specialist in Google Ads campaign set, optimisation and reporting
Excellent presentation and communication skills
Strong understanding of key analytical tools such as GA4 and Google Analytics
First class client facing skills and abilities
Data driven mind-set
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