Personalisation Operations Executive
Location: Hybrid role - remote and in OUR offices in Corby, Manchester and London.
Contract: Permanent.
Responsibilities
* Audience Strategy & Governance: Assist stakeholders with audience definition for personalisation use cases, ensuring accurate sizing, correct logic, and CDP best practice.
* Campaign Coordination & Experience Integrity: Oversee all personalisation campaigns, prevent and resolve conflicting experiences, and manage priority hierarchies, eligibility rules and suppression logic.
* Tooling & Implementation Coaching: Advise teams on the best use of available personalisation technology and produce documentation on tooling and best practice; provide coaching and training to increase adoption and effectiveness.
* Data & Attribute Capability Development: Work with the personalisation product owner to identify missing customer data attributes and models needed for prioritisation.
* Use Case Implementation & Orchestration: Coach stakeholders to build, QA and deploy their personalisation use cases; maintain a capability framework to ensure the correct level of support.
* Measurement & Optimization: Partner with Data & Analytics to measure personalisation use cases accurately for value and effectiveness.
Qualifications
* Experience in personalisation, CRM or marketing operations.
* Operational use of CDPs or similar customer segmentation tools.
* Strong knowledge of segmentation logic and journey orchestration.
Benefits
* Financial – pension/retirement, life assurance, salary finance.
* Wellbeing – medical plans, health screening, critical illness, disability insurance, paid time off, employee assistance programme, gym/health club discounts.
* Lifestyle – transportation assistance schemes, onsite catering/lunch vouchers, retail discounts.
* Spotlight – global recognition programme to highlight role‑modeling our values.
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