Pay:
£40,000.00-£50,000.00 per year
We are seeking a dynamic and results-driven Paid Search Manager to join our marketing team. The ideal candidate will be responsible for developing, implementing, and optimising paid search strategies across various platforms. This role requires a strong understanding of Google Ads, PPC campaign management, and analytics tools to drive traffic and conversions. The Paid Search Manager will work closely with the marketing team to enhance our online presence and achieve business objectives.
Responsibilities
* Develop and manage PPC campaigns across Google Ads and social media platforms, including Facebook Advertising.
* Conduct keyword research and implement SEO strategies to improve organic search visibility.
* Monitor and analyse campaign performance using Google Analytics and Google AdWords, providing actionable insights for optimisation.
* Manage media buying strategies to maximise ROI on advertising spend.
* Utilise DoubleClick and Google Tag Manager for enhanced tracking and reporting capabilities.
* Collaborate with the marketing team to align paid search efforts with overall marketing initiatives.
* Stay updated on industry trends and best practices in paid search, social media management, and digital marketing.
Requirements
* Proven experience in managing PPC campaigns with a strong focus on Google Ads.
* Familiarity with social media management tools and techniques, particularly in Facebook Advertising.
* Proficient in using Google Analytics, Google AdWords, SEO practices, DoubleClick, and Google Tag Manager.
* Strong analytical skills with the ability to interpret data and make data-driven decisions.
* Excellent communication skills, both written and verbal, with the ability to work collaboratively within a team environment.
* A proactive approach to problem-solving and a keen attention to detail. If you are passionate about digital marketing and have the skills required to excel in this role, we encourage you to apply for the position of Paid Search Manager.
Job Type: Full-time
Mon - Fri - 35 Hours