Description The Channel Sales Director, is a key leadership role responsible for driving strategy, revenue growth and margin expansion within the UK, Ireland, Sweden, Norway, Denmark, Finland and Iceland region. This position requires strong business and financial expertise, strategic thinking, and the ability to lead diverse teams including Distribution Account Managers internally and Business Professionals externally. Key Responsibilities Revenue & Profitability: Achieve sales quotas monthly, quarterly, and annually Forecast and deliver topline revenue and profitability objectives. Daily Manage revenue and bookings forecast Strategic Planning: Develop and execute regional business plans aligned with corporate strategy. Develop regional priorities that align with the global and the EMEA strategic direction Create short term and long term financial goals and manage KPIs. Team Leadership: Lead and coach the regional sales team to maximize performance. Allocate resources effectively to meet business objectives. Customer Engagement: Build strategies for key accounts to drive growth. Partner with cross-functional teams (Marketing, Commercial Strategy, Finance, Sales Ops) to support planning and execution building C level relationships with Channel Partners and Industry Influencers and experts Operational Excellence: Manage Funnel Related activities and ensure rigorous execution to the Fluke EMEA funnel Management Standard Work Ensure integrity of funnel data for accurate reporting. Maintain price discipline and manage expenses for margin expansion. Use the Fortive Business System tools to drive Problem solving and Daily Management and to improve operational efficiency Core Competencies: Strategic Thinking & Planning: Ability to develop regional business plans aligned with corporate goals Team Leadership & Coaching: Proven track record in building, motivating, and guiding high-performing sales teams across diverse geographies. Change Management: Being a change agent driving transformation and building followership across multiple business units and functions. Business and Financial Expertise: knowledge of P&L, without the need to manage one, price and expense management and margin maximization. Sales Forecasting and Budget Management: Setting accurate forecasts and managing budgets effectively Market Analysis and Data-Driven Decision Making: Work with Commercial Strategy teams for in depth understanding of the market trends and dynamics, identify customer needs that drive growth opportunities Negotiation and Contract Management: Skilled in closing complex deals and managing large customer agreements. Problem-Solving & Decision-Making: Ability to address root causes, resolve complex issues and make sound business decisions Digital Proficiency and Data Analytics: Using advanced analytics and digital tools (excel, AI agents, CRM, etc …)