We are on the hunt for a talented Events Programme Manager to join our Customer team in Edinburgh to drive commercial targets and footfall.
Responsibilities
* Lead and deliver a compelling programme of year‑round events and community engagement activity for customers, creating experiences that bring people and communities together. All events should align with our brand purpose.
* Collaborate with CSO and store operational teams to ensure a quality customer experience, with a clear briefing process – build strong internal relationships.
* Manage supplier relations and build strong relationships for successful event delivery.
* Manage budget and develop the annual P&L, with ongoing monitoring to ensure on track and accurate.
* Track and analyse event and community programme performance (pre and post events) to make sure we’re maximising available capacity, driving participation and driving a strong ROI.
* Deliver full activity analysis to identify experience and revenue gains for future planning.
* Work with marketing, PR, online and digital stakeholders to drive awareness and ticket sales for all events.
* Monitor trends and identify opportunities that will contribute to a successful events and community programme – build industry contacts.
Who We Are Looking For
* Considerable manager‑level experience with similar events programming role
* Strong team player, working considerately with others
* Passionate about delivering the right outcome for the customer
* Budget management and P&L development experience – strong commercial acumen
* Proactive, driven to get things right every time, exceptional attention to detail
* Strong planning, prioritisation, presentation and problem‑solving skills. You’ll need to be comfortable managing multiple tasks within tight deadlines and to budget.
* Brilliant interpersonal skills – building relationships throughout the business and with external agencies, suppliers and relevant industry contacts.
* Good negotiation skills – experience with external suppliers is ideal
* Ability to think strategically and evaluate activity, using multiple data sources
* High level of computer literacy, including Word, Excel and PowerPoint
* Can demonstrate our values at all times – we’re one team, getting better every day. We bring a smile. We live and breathe gardens. We make it work for our customers.
What We Offer
* Holiday – enjoy a well deserved break with 33 annual leave days per year (pro‑rata for part time)
* Discount – treat yourself with generous uncapped discount across our stores with 50% off in our Restaurants, 25% off in the Garden Centre and 10% off in our food halls
* Hybrid working – a combination of office and home working to help balance your work‑life balance
* Pension – save for the future with our company‑contributed enhanced Group Pension Plan
* Season ticket loans – spread the cost of travel with an interest‑free loan
* Access to Stream – support your financial wellbeing, with ability to access earnings ahead of pay day, save for the future and financial advice
* Access to Retail Trust – seek confidential support, access to a virtual GP, free counselling service and discounted retail rewards with our employee wellbeing platform
* Access to Dobbies Academy – continue your development with our eLearning platform and development programmes
* Study assistance – invest in your professional development with funded courses and qualifications
* The little things to keep you going through the day – free tea, coffee, and milk
* Collaborative office space – with access to our wellbeing room, learning resources and even a book swap
* Invites to our annual company conference, summer and Christmas social events
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