Job Description
Senior Performance Media Manager
12 month contract
Day rate: Pro rata £45,000 - 50,000
Location: London (Must be able to travel into the London office)
Our client is a global publisher with a wide range of well-known brands. The company's award-winning content reaches a billion video views each month. Headquartered in London and New York, the company operates in multiple markets worldwide.
They are seeking a Senior Performance Media Campaign Specialist with paid social experience to manage social and branded content across various advertising categories.
You will build and optimize campaigns, analyze learnings, and resolve issues efficiently. The role requires excellent communication skills, attention to detail, and a quick learning ability in a dynamic environment.
Responsibilities include:
1. Managing campaign optimization across social platforms, YouTube, Meta Ads, TikTok, Google Ads, and brand websites.
2. Building campaigns promptly for seamless launches.
3. Providing campaign analysis and insights to stakeholders to support sales and marketing efforts.
4. Analyzing audience data, past ad performance, and industry trends for strategic recommendations.
5. Delivering in-flight and post-campaign reports highlighting successes and growth opportunities.
6. Troubleshooting campaign and account issues efficiently.
7. Developing social media strategies and media plans to meet KPIs.
8. Updating social strategies to align with platform changes.
9. Planning global campaigns and supporting international markets with social media initiatives.
Desired Skills and Qualifications:
1. Proven success working with cross-functional teams.
2. Strong attention to detail and organizational skills.
3. Understanding of media metrics, KPIs, branded content, ad technology, and platforms.
4. Excellent communication skills and ability to manage multiple tasks.
5. Ability to prioritize projects and meet deadlines.
6. Knowledge of self-serve advertising platforms, auction dynamics, and biddable digital advertising.
#J-18808-Ljbffr