Description
You are a student looking for a meaningful internship? Come and live a P&G business experience as a Brand Management Intern! đȘ
Did you know P&G invented the concept of brands and brand management? Over the years, we have remained consistently on the cutting edge of marketing, always finding new and exciting ways to reach consumers, from the classic store to the most sophisticated digital technology. This is why some of the worldâs best marketing pros and business leaders started at P&G. Our brand management philosophy can be summed up in a simple concept: âConsumer is bossâ, and we believe we have 3 moments to win with consumersâ preference:
1. when they browse for your product on the internet,
2. when they choose to buy our product in the store and
3. when they use it at home.
These are what we call the â3 moments of truthâ. The first two moments is what we focus on when we market products.
Your contribution to P&Gâs success đ:
You will be offered a position in a multi-functional Brand team- organized around the brands that we sell in France (Ariel,, Gillette, OralB,, Head&Shoulders, PanteneâŠ)
These are some examples of missions that you could do:
4. Co-leading a new launch or evaluating the current strategies of a brand or product.
5. Leading monthly market & brand analysis, capture input of multi-functional team to recommend corrective actions for a specific category/initiative
6. Working on the design & execution of brand campaigns (media, digital, CRM, instore, PR). Lead campaigns briefs (regional campaign localization or local campaign build up) & follow up on execution
7. Co-leading the digital marketing on your brand (visibility, content, local partnerships, eComm etc).
8. Co-developing Market and Initiative Review, coordinating an internal event.
Job Qualifications
YOU ARE THE RIGHT FIT IF YOU ARE/HAVE: đ«
9. Student currently enrolled in a masterâs program of a Business/ Engineering school or university coupled with Brand Management interest/passion
10. Proficiency in Spanish (oral and written) and a good level of English
11. Leadership skills and show a strong determination to get things done to achieve your objectives
12. Customer oriented and have a strong passion for sales and/or marketing
13. Proven agility, resourcefulness and creativity
14. You have strong analytical and critical thinking skills
Job Schedule
Full time
Job Number
R000148410
Job Segmentation
Internships
Starting Pay / Salary Range
âŹ1.200,00 / month