This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You'll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.
Responsibilities
* Event planning & execution; planning, coordinating and delivering events including conferences, trade shows, webinars and workshops aligned to the activity listed in strategic marketing plans
* Customer Engagement & relationship building; establish and maintain strong relationships with customers, understanding their needs and providing personalized event experiences
* Content Development & Curation; using existing materials and creating new content including presentations, workshops and training sessions to educate and inform customers
* Data Analysis and reporting; analyse customer feedback and event performance metrics to assess the effectiveness of activation strategies and identify areas for improvement
* Collaboration; work cross-functional with sales, therapy, medical, and marketing to bring together content and ideas to engage customers with tailored events and activities aligned to customer challenges
* Budget management; manage budgets ensuring cost-effective planning and execution while maximising return on investment
* Customer Relationship Management; use CRM tools to track customer interactions and engagement levels ensuring personalized follow-up and support
Qualifications
* Bachelor's degree in Marketing, Business Administration, or a related field or equivalent experience
* Minimum of 2-3 years experience in events or marketing
* Strong analytical skills and organisational skills
* Project management skills, ability to run multiple projects simultaneously
* Ability to develop ideas and create engaging content
* Strong problem solving skills to identify areas for improvement and solutions
About Baxter & Benefits
* Competitive total compensation package
* Professional development opportunities
* High importance placed on work-life balance
* Pension
* Health Insurance
* Life Assurance
Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results. Here, you will find more than just a job—you will find purpose and pride. Baxter is committed to supporting the needs for flexibility in the workplace, including a flexible workplace policy that requires a minimum number of days in the Reading office, subject to local laws and legal requirements. The policy may be adjusted, suspended, or discontinued as business needs change.
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