Overview
The Digital Content Executive - B2B role will be responsible for crafting and implementing content strategies. This permanent role offers hybrid working, with 3 days per week on-site.
Client Details
Our client is a market leading logistics and supply chain specialist based in Warrington. With over 100+ depots and a workforce of 10,000+ employees, they are looking for a digital content expert to join the team.
Responsibilities
* Take ownership of all digital channels, including social media, websites, and intranet.
* Create, plan, and execute a social media schedule across multiple platforms, including posts, stories, and live content.
* Develop and deliver digital campaigns that align with business objectives, collaborating with subject matter experts to strategically plan and schedule content.
* Produce eye-catching digital media content for LinkedIn, Facebook, Instagram, YouTube, Twitter, and other relevant platforms.
* Collaborate with internal stakeholders to gather news, updates, and success stories that highlight organisational achievements.
* Manage and update company websites through CMS, promoting services and culture to drive engagement and industry recognition.
* Stay up to date with digital trends, best practices, and tactics, feeding insights into wider strategy.
* Track, analyse, and report on campaign success and ROI, supporting business development by generating new leads.
* Suggest and implement new approaches to increase follower growth, engagement, and reach.
* Monitor and report on social media performance using recognised industry tools.
Profile
* Minimum of 2 years' experience in a similar digital content role.
* B2B marketing experience is preferred.
* Excellent written communication and copywriting skills.
* Ability to translate complex information into clear, engaging content for varied audiences.
* Strong understanding and hands-on experience across social media platforms, websites, and intranets.
* Knowledge of digital marketing best practices, including SEO, PPC, and paid digital strategies is advantageous.
* A keen interest in digital trends and new technologies.
* Experience managing multiple projects and campaigns simultaneously.
* Proficiency with CMS platforms.
* Creative thinker with strong problem-solving skills.
* Excellent interpersonal and stakeholder communication abilities.
* Strong organisational and administrative skills.
Job Offer
* A salary up to £38,000.
* Hybrid Working - 2 days per week WFH.
* Private Medical Cover.
* Annual leave of 25 days + bank holidays.
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