Events Director
Salary: £35-45K + 10% commission (1st Year OTE £70-75K)
Location: Crawley
Start date: 4-6 weeks
The Role
We are seeking a commercially driven Business Unit Director to take full ownership of this growth division and scale it into a profitable, repeatable national proposition. The Event concept is to deliver a carefully curated country house experience designed for mass-affluent retirees and those approaching retirement, at a pivotal stage in their life planning journey.
This is a leadership role with full commercial accountability. You will own the P&L, lead sponsor revenue generation, oversee programme production and build a scalable business unit with significant growth potential.
The Director will define KPIs, lead recruitment of Attendee Engagement Managers & Sponsorship Sales Managers, set performance standards, manage and mentor both roles, and build a structured, scalable commercial model.Responsibilities
* Identify, approach and secure aligned sponsors (wealth, pensions, later-life lending, property, travel, health, insurance)
* Develop and refine premium sponsorship packages
* Shape and refine retreat programmes
* Secure credible speakers and panel contributors
* Lead consultative, high-level sales conversations
* Negotiate and close partnership agreements
* Manage sponsor-relationships for repeat and multi-event commitments
* Full Commercial & P&L Responsibility
* Own revenue, cost and profit performance
* Set and deliver annual revenue targets
* Build and manage event budgets
* Forecast sponsorship and attendee income
* Drive margin growth and long-term sustainability
Experience
* 3+ years in commercial, events, Sponsorship Sales or B2B Production
* Demonstrable P&L responsibility
* Experience securing high-value partnerships
* Evidence of driving revenue growth
* Experience delivering premium live experiences (preferred)
Skills & Attributes
* Strong commercial acumen
* Confident B2B sales capability
* Financially literate and performance-focused
* Strategic thinker who executes effectively
* Entrepreneurial mindset
* Comfortable with accountability
* High personal standards
* Motivated by performance-based reward
This is a fully office-based role at our newly refurbished Crawley HQ, featuring an exclusive on-site gym, fully stocked kitchen, and games area (table tennis, pool, darts, F1 simulator, putting green). Youll be part of a hard-working, sales-driven team that values honesty, loyalty, and resultsbalanced with a fun, social, and light-hearted
About us
We are a fast-growing, privately owned, entrepreneurial business that has scaled from a kitchen-table start-up into a £4.5 million market leader in just 16 years with a clear, ambitious plan to reach £7 million in the next three years.
This is a business built on performance, ambition, and results. We reward hard work, promote on merit, and back our people to succeed in fact, every senior leader in the company has been promoted from within, proving that this is a place where high performers build real careers, not just do a job.
Our culture combines high standards and high energy with honesty, loyalty, and a genuinely fun, social environment. We work hard, we win together, and we enjoy the journey.
Salary and Benefits:
* 4 weeks holiday allowance plus an additional 2 weeks off over Christmas.
* Staff social events including our overseas summer party in the Maldives!
* Workplace health and wellbeing scheme.
* Fast-track promotion opportunities.
* Extensive training programme.
* Access to our exclusive on-site gym and fully stocked kitchen.
Apply Now
To apply for the Events Director role based in Crawley, please send a copy of your CV and covering letter by using the apply button provided.
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