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Marketing director

London
Wagamama
Marketing director
Posted: 5 May
Offer description

Purpose |we are looking for a dynamic and innovative marketing director to lead our marketing strategy and drive brand growth. You will be responsible for crafting impactful communications and customer loyalty across paid, owned, and earned channels. As the leader of a talented team, you’ll oversee a Best-in-Class CRM & loyalty program, ensuring sustained growth and enhancing customer lifetime value. We are looking for someone with a proven track record in disruptive marketing and integrated communications, who is experienced in scaling loyalty programs and has a deep understanding of restaurant operations. If you're passionate about creating compelling brand moments and driving growth, we’d love to hear from you!key accountabilities |crafting fame and footfall driving communications across paid, owned and earned channels that convert to more visits for more occasionbest in Class CRM & loyalty program with industry leading LTV & primary contributor to LFL growth YOYOYensuring Wagamama is always easy to find and search digitally with a dominance of local searchdefining and implementing our in-restaurant brand proposition ensuring we are a memorable moment for guests to connect, inspiring one more visit through what makes us famous (our food and our hospitality)Inspiring and leading team, creating the next generation of leadersleading a team of 12 with 4 direct reports. Working hand in glove with peers - commercial strategy & insight director, creative director, head of international marketing as the senior marketing leadership teamkey member of the wider business senior leadership teamkey skills + experience |disruptive marketing, proven track record in delivering commerciallyImpactful integrated communications ideas, critical to have experience in scaling a loyalty / CRM program and strong relationship / relatable with restaurant operations a must to bring brand to life through team members viewed as genuine brand ambassadorsproven leadership skillsability to connect with restaurant operations to bring the brand to lifewok's in it for you |a competitive annual salarydiscretionary 30% bonus opportunity per yearwagamama food allowanceprivate healthcarepension contribution25 days holiday + all bank holidaysvarious discount across retail, hospitality + leisureinternal progression opportunities | fully funded apprenticeship programmes to support your growthkintsugi wellness | access to councillors, cycle to work scheme, discounted gym + leisurefamily friendly policy | any expectant person or anyone adopting a child will receive 26 weeks full pay + 13 weeks half payfinancial wellbeing support | access to loans repaid through your salary for those ‘strapped for cash’ moments in life

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