The Company:
We are a founder-led and owned British heritage leather goods and accessories brand. Born 45 years ago we have been designers, manufacturers, wholesalers and retailers, and like our products, we hope we get better with age! Our creative and operational home is based in our converted stables in beautiful Hertfordshire parkland. Needless to say, we don’t stand still - watch this space or better still join us and make your mark.
The role:
Reporting to our Head of Marketing, we are looking for a Graphic Designer who can bring our brand to life visually, in an original and engaging way, to help us achieve our commercial goals. You will be helping to shape the visual identity of our brand across all visual assets from digital to store point of sale.
Where:
Based at our Head Office in Great Gaddesden, Hertfordshire.
When:
Monday - Friday, 37.5 hours per week
Your story so far:
With a minimum of 4 - 5 years’ experience, preferably in luxury retail, your portfolio demonstrates a breadth of skills, with a strong sense of composition, typography and layout skills with an original approach to commercial briefs. You naturally have an interest in fashion trends, brands, styling and product creation and are now looking for an opportunity to enable you to take your commercial creativity to the next level.
Your character and skills will include:
* Excellent communication and listening skills with the ability to effectively communicate creative ideas.
* Collaborative, proactively checking in with relevant parties during the design process to ensure you are delivering to the required brief.
* Strong experience working with large-scale print materials for in-store promotions.
* Expertise in Adobe Suite.
* An ability to produce initial creative concepts with expert knowledge of photography and visual design.
* Self-motivated and flexible with a can-do attitude, quickly identifying issues, recommending appropriate solutions.
* Positive and resilient, remaining calm under pressure, with a good sense of humour.
* Planning and managing time effectively to meet all project deadlines.
Your main responsibilities will be:
* Collaborating on briefs primarily with the Head of Marketing and Buying team, but also with input from the CEO and COO to bring our brand to life in a visually engaging and original way to help us achieve our commercial goals.
* Developing design concepts through to finished artwork, to a brief and on schedule, to ensure relevant departments have outstanding visual assets, typically for:
- Website homepage features, landing pages, mobile and e-shots
- Print and digital advertising campaigns including gif and animation creation
- Editing short videos
- Promotional point of sale print materials
- Logo development
- Catalogues/look-books
- Packaging development including gift-boxes
- Store decals & external window displays
* Design lead for all email marketing with HTML knowledge.
* Image and colour retouching to be completed to brand standards.
* Create paid social media ads.
* General art working and house-keeping duties, including managing Dropbox, Adobe Software team account and additional backup systems.
* Signing off product photography ensuring assets are correct sizes, dimensions and filed correctly.
* Ensuring final brand campaign assets are correct sizes, dimensions and filed correctly.
* Undertake store visits to identify and anticipate market and industry trends and opportunities.
* Managing the flow of artwork to our packaging suppliers, ensuring timeframes and expectations are met.
* Managing relationships with our printers, both in the UK and overseas to ensure appropriate quality and cost standards.
* Working closely with the wider Marketing team to develop on-brand graphics for special projects as needed.
* Updating brand guidelines where necessary.