Hybrid - 3 days in the office
Please note this role doesn't offer sponsorship
The Change Partners are working with a tier 1 consumer electronics business to find a data-driven online experience manager. This person will play a pivotal role in driving the growth of the UK e-commerce website by owning the end-to-end customer experience and commercial performance of specific product categories.
Key Responsibilities
* Manage product listings, promotions, and campaign execution to meet performance targets.
* Lead the UX and conversion rate optimisation (CRO) strategy, identifying friction points and prioritising improvements for both desktop and mobile sites.
* Analyse data from sources like GA4, AA, Content Square, and Excel to derive actionable insights and present recommendations for continuous improvement.
* Lead a virtual team of agency talent using agile methods, collaborating with various internal teams, including product, merchandising, and marketing.
* Plan and execute integrated website communications for product launches, brand campaigns, and promotions, ensuring alignment with marketing objectives.
* Monitor SEO performance and optimise content, metadata, and technical SEO to improve organic visibility and the on-site experience.
What we’re looking for
* We are looking for someone with at least 7 years of experience in online marketing, e-commerce, or UX strategy, preferably within a large multinational or consumer tech business.
* Proven track record of delivering end-to-end digital projects and conversion-driven campaigns.
* Strong knowledge of SEO, CRO, UX principles, and e-commerce platforms is essential.
* The ability to simplify and present data from tools like GA4, AA, and Excel is also required.
* Experience in managing agencies and virtual teams, and a familiarity with agile tools such as Jira, Asana, or Monday.com