Overview
The Content Marketer will plan, create, and deliver high-quality multichannel content to support the company’s B2B and B2C brands. Reporting to the Group Marketing Manager, the role will own and execute the content strategy, identifying opportunities to attract new customers and drive engagement and value from existing ones.
Responsibilities
* Plan, create, and distribute multichannel content aligned with the company’s content strategy.
* Own and execute the content strategy, identifying opportunities to attract new customers and drive engagement and value from existing ones.
* Apply strong storytelling and copywriting to digital channels; manage social media presence.
* Analyse content performance and adjust strategies based on data.
* Collaborate with cross-functional teams to produce on-brand content, including photography, video, case studies, and on-site content.
* Travel as required across the UK and Ireland to capture real-life content and curate people-led content when appropriate.
Qualifications
* Strong storytelling and copywriting skills, social media expertise, and a digital-first mindset.
* Ability to analyse content performance and data-driven decision making.
* Willingness to travel across the UK and Ireland for content capture.
* Comfort appearing on camera or curating people-led content is highly desirable.
Equal Opportunity
Uform is committed to inclusion and diversity and welcomes applications from all suitably qualified candidates. Uform is an Equal Opportunities Employer. If you require any reasonable adjustments to support you through the recruitment process, please let us know.
#J-18808-Ljbffr