1. Website Management & Optimization * Oversee the day-to-day management of the online store, ensuring a seamless shopping experience. * Update product listings, descriptions, images, and pricing to reflect the latest offerings. * Optimize website speed, performance, and mobile responsiveness. * Work with developers to improve UX/UI design, navigation, and checkout processes. 2. Product & Inventory Management * Ensure accurate stock levels by integrating inventory management with warehouse operations. * Coordinate with suppliers and logistics teams to maintain product availability. 3. Digital Marketing & SEO * Develop and execute SEO strategies to drive organic traffic (e.g., keyword research, content marketing, meta tags). * Manage Google Ads, social media ads, and email marketing campaigns to boost sales. * Collaborate with content writers to create blog posts, buying guides, and product reviews. * Implement retargeting campaigns to reduce cart abandonment and improve conversions. 4. Sales & Conversion Optimization * Monitor and analyze website traffic, sales data, and customer behavior using Google Analytics, Hotjar, or similar tools. * Optimize product pages with A/B testing to improve conversion rates. * Implement cross-selling & upselling techniques to increase average order value. * Improve checkout and payment processes to reduce drop-offs and abandoned carts. ...