A career at Loftware is more than just a job– it’s an opportunity to help shape the supply chain of the future.
Job Title : Global Head of Sales Development
Location: Portsmouth, New Hampshire (Hybrid), Remote (U.S.-based candidates working EST hours), United Kingdom or Slovenia
Please note: Visa sponsorship is not available for this role.
Purpose of the Role
Lead a high-performing, global Sales Development organization that blends inbound responsiveness with disciplined outbound prospecting. Partner tightly with Demand Generation to convert Marketing Qualified Leads (MQLs) and collaborate with Sales Leadership to shape regional territory strategies that maximize pipeline creation and coverage. This role sits within Marketing to ensure seamless top‑of‑funnel execution and continuous optimization of lead flow, messaging, and conversion.
Key Responsibilities
Team Leadership & Operations
* Build, coach, and scale a global SDR / BDR team, establishing clear career paths, onboarding, enablement, and ongoing coaching rhythms.
* Leverage AI-driven tools and automation to enhance SDR productivity, optimize lead scoring, and personalize outreach at scale.
* Define standards for prospecting excellence across outbound email, phone, social, and events; ensure consistent frameworks and messaging.
* Set and manage SLAs for inbound lead response and qualification; use analytics to monitor compliance and predict conversion trends.
Inbound and Outbound Motion Integration
* Own orchestration between inbound MQL flow and outbound target account programs—align cadences, sequences, and messaging to maximize conversion and velocity.
* Partner with Demand Gen on campaign briefs and translate campaign intent into SDR plays; apply insights for segmentation, intent detection, and dynamic prioritization of accounts.
* Continuously test and optimize cadences using AI-driven recommendations for subject lines, CTAs, and timing.
Cross-Functional Collaboration
* Work with Marketing Ops on lead routing, scoring, enrichment, and funnel instrumentation.
* Collaborate with Sales Leadership to co-develop regional territory coverage models.
Territory Design & Market Coverage
* Define segmentation logic and calibrate quarterly with Sales Ops.
Tools, Data & Enablement
* Own SDR tech stack adoption and governance.
* Partner with Marketing Ops to instrument funnel metrics and dashboards.
Success Metrics
* AI-driven improvements in conversion rates, response times, and pipeline velocity.
* Increased SDR productivity through automation and predictive prioritization.
Qualifications
* Proven experience implementing AI tools for sales development (e.g., conversational AI, predictive lead scoring, automated outreach).
* 7+ years in Sales Development / Business Development, with 3+ years leading multi-region teams; experience reporting into Marketing / Demand Gen organizations.
* Hands‑on expertise with SalesLoft (or similar), Marketo, LeanData, Salesforce; strong command of lead lifecycle definitions and routing.
* Exceptional coaching, communication, and cross-functional leadership skills; comfortable presenting to ELT.
Why Join Us?
* Working for the undisputed global leader in a business-critical industry offers unparalleled possibilities.
* Our team is made up of the most talented, curious, and inspiring people in their fields, each bringing something unique to the table.
* We use the power of the global team.
* We set you up for success. We offer comprehensive training to all employees and place an emphasis on employee development.
We win with inclusion
At Loftware, inclusion, diversity, and belonging are paramount to our success and our culture. We are an equal opportunities employer. This means we are committed to recruiting qualified applicants regardless of race, color, religion, age, sex, gender, national origin, disability, or protected veteran status. We believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential.
About us
We make the Supply Chain work
At Loftware, our end-to-end cloud-based labeling platform helps businesses of all sizes manage labeling across their operations and supply chain and our solutions are used to print over 51 billion labels every year. With over 500 industry experts and 1,000 global partners, Loftware maintains a global presence with offices in the US, UK, Germany, Slovenia, China, and Singapore making us a trusted partner for companies in automotive, chemicals, clinical trials, consumer products, electronics, food & beverage, manufacturing, medical device, pharmaceuticals, retail / apparel, and more.
#Makeyourmark with Loftware and apply today!
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