Head of Sales - Omnichannel Growth & Transformation
£60k base + car allowance + bonus | Solihull | Hands-on Leadership
We're working with a £10m garden & landscaping brand at a pivotal point of growth. Following a recent acquisition, they're building a modern sales engine across Trade, Retail, and Telesales, with a Manufacturing arm supplying national accounts like Travis Perkins.
This is not a figurehead role - it's a chance to roll your sleeves up, lead from the front, and transform sales culture across the business.
What you'll be doing
* Lead & coach teams across Trade, Retail and Telesales - bringing energy, focus and accountability.
* Build and deliver a joined-up omnichannel sales strategy: drive new business while growing existing accounts.
* Shape process & performance - set KPIs, cadence and smarter ways of working.
* Protect and grow margin through pricing, product mix, and sourcing collaboration.
* Stand up telesales as a proper function and integrate it with online/retail.
* Support rebrand & packaging of the Manufacturing division to unlock new channels and scale.
What you'll bring
* A credible sales leader with a coaching style - equally comfortable on the shop floor and in the boardroom.
* Proven experience driving sales transformation (pace, KPIs, processes, culture).
* Strong commercial acumen: margin-focused, data-aware, and a sharp eye for opportunity.
* Track record of winning new business and embedding account management discipline.
* Omnichannel experience (trade, retail, telesales; e-comm awareness).
* Industry knowledge in horticulture/landscaping is a nice-to-have, but not essential.
Why this role?
* A big canvas: take a well-loved brand through change and build a modern sales machine.
* Visible impact: report directly to the MD and work closely with the Sales & Marketing Director.
* Reward package: £60k base + car allowance + bonus (flexible for the right person).
* Location: Solihull - with on-site presence key to leading from the front.
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Posted: 30/09/2025
Salary £60000 - £70000 per annum + car allowance and bonus Status Permanent Industry Business Services,Commercial Location United Kingdom,--Solihull Reference CG819996B